The Shingo PrizeLogo Design Contest

Logo Design Contest
Contests / The Shingo Prize

The Shingo Prize has selected their winning logo design.

For $375 they received 178 designs from 21 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
We assess the culture of organizations around the world according to a global standard of excellence and award the best with The Shingo Prize.
Industry
Miscellaneous
Color Preferences
Please refer to the Huntsman School of Business Visual identity guide at http://huntsman.usu.edu/news/files/uploads/huntsmanstyleguidev1.pdf
Our Ideas & Additional Information
We're looking for a cleaner, more consistent logo to use with our new Shingo Institute logo (attached). For 25 years we have been using a ribbon and gear (as seen at www.shingo.org) because our main focus was in manufacturing. Our scope of clientele has significantly expanded over the past years to now include services and healthcare industries and we would like the logo to be more inclusive of them. We're interested in seeing if there is a way to keep the gear but to modernize it and make it signify more the idea of separate parts working together. However, we are open to dropping the gear altogether if the logo still incorporates the ribbon and maintains some semblance of the old logo (for recognition's sake). For the text, please use Trajan Pro font.
Themes
Luxury
Refined
Secure
Simple
Modern

Entries

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Discussion

 
Client
We have decided that we are OK dropping "The" in the logo if the design suffers from its presence.

Thanks!
11 years ago
 
Client
All,

We appreciate the submissions to this point. After looking through all of the designs, we are feeling less inclined to use the gear in the icon. We would like to see other designs that maintain the use of a ribbon (for the prize). Thank you!
11 years ago
 
Client
Some appearance of a medallion in the emblem would be interesting to see as well.
11 years ago
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