The RPM Group Logo Design Contest

The RPM Group has selected their winning logo design.

For $300 they received 190 designs from 35 different designers from around the world.
Contest
Logo Design Brief
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rpmack
United States

What We Do

Owns, operates and provides advisory services to various motorsports businesses including race tracks and race teams.

Industry

Sport

Top Three Things to Communicate

#1 - Speed
#2 - Professionalism
#3 - Experience

Our Target Audience:

Purely B2B, no B2C. Targeting race track owners and operators, race team owners and operators, sanctioning bodies and other motorsports industry participants

Color Preferences

Would like to see Black, Red, White and Grey

Our Ideas and Additional Information:

The legal name of the company is actually RPM Group Holdings, LLC. I prefer to go to market as The RPM Group and just put the legal name on business cards.

Themes

Expensive
Masculine
Simple
Luxury
Raw
Exotic
Elegant
Secure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number
1st

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1 2 3 4

Discussion

Discussion

rpmack
United States
# 1 and # 2 are not really the direction I was looking for, too traditional. I like the use of the tach in #3 but not the style of the letters. #4 is my initial favorite as I think it is clean and conveys speed. Looking forward to seeing more. Appreciate everyones efforts. This is a great site and a great concept.
13 years ago
Tyler
Canada
Logo Court cases removed for the following reasons:
1) RPM gauge for a company called "RPM" would not be considered unique
2) Retaliatory LogoCourt
13 years ago