I wanted to reflect the finding of a "hidden treasure" to describe the process of your clients finding their ideal overseas property. To this extent I developed a theme of 'finding the perfect seashell', which works as iconography in its own right, but also relates to (but not exclusively) your key market locations. The hot, vibrant colours of the seashell are grounded by the cooler sand tones of the background, part of which is coloured to hint at the lettering being "tide marks" on a warm, wet beach. The serif typeface reflects approachability, professionalism and friendliness, whislt the hand-script typeface shows an exotic, aspirational lifestyle.
In this second variation, I wanted to portray the 'colours of exotic', to give the overall logo the same warm vibrancy of your property desinations. I chose a fresh lime green as a background, and offset it with rich raspberry lettering, to make a sharp, fruit-like pallette to wet your client's appetites!
In my third and final colour variation, I worked to create a mixture of the first two processes, bringing together warm sand and rich raspberry to create a desirable palette. I chose a white background for this option as a contrast to the first two. This demonstrates how the vibrant seashell and colours of the typefaces also work well with both a darker and lighter background (making it ideal for application on multiple media)
We quite like this one as a starting point. I dont think the square boxes need anything doing to them, but can i ask for some more variations on this theme? Maybe try some different fonts and font colours, and try different alignments with the text in relation to the boxes.
First 5 versions show different text colourings and logo placement. The rest show different font typefaces - just let me know which combination you prefer. Thanks
116 is our favourite, but we would prefer the font off 122. Can stick with this theme and have several variations on the font colour please? trying some warm summary colours?
Hi again.. we're making good progress! Can you try putting the word 'the' in the same font boldness as the others.. and maybe try a few more colours in both variations if you dont mind?
Many thanks for choosing my logo as the winner! This is my first foray into LogoTournament.com, so its an amazing result. I'm apparently to to upload the final esp file (all done) and remind you that, once approved, you need to click the “Approve” link under 'My Account > My Ended contests' to release the payment to me.
Many thanks again - I enjoyed working on the design!
Can you please click the “Approve” link under your 'My Account > My Ended contests' on LogoTournament.com to release the payment to me. Its been a while since you got all the files!