The Bridge AllianceLogo Design Contest

Logo Design Contest
Contests / The Bridge Alliance

The Bridge Alliance has selected their winning logo design.

For $400 they received 262 designs from 42 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
We are a group of like-minded financial services firms that have formed an alliance designed to provide our clients access to a wide array of financial services (insurance, law, accounting).
Industry
Financial
Color Preferences
Black
Charcoal gray
Dark Green
Burgundy
Dark chocolate brown
Our Ideas & Additional Information
The word "Bridge" is in the name. Would like to see some examples that use bridge imagery, whether it's...
1) a bridge image sat in front or above/below the name, or...
2) perhaps using the letters "The Bridge Alliance" in a shape that suggests the shape of a bridge.

Should be clean, bold, strong, safe, refined, reliable.

REQUIREMENTS for final file:
1) Will need in JPEG, TIF and EPS format
2) Need a black-only version
3) Need a white-only version (this is particularly important, so make sure your design will translate)
Themes
Secure
Masculine
Simple
Gray
Luxury
Refined

Entries

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Discussion

 
Client
Hi, thanks for your work.

What I like: Strong, clean, professional, and the arc hints of a bridge.

Concern: It really reminds me of a logo of a local company -- it's just too similar, see URL. http://mystratagroup.com/

I hope you keep trying as I think stylistically, we're not too far off. Maybe try a serif font.
14 years ago
 
Client
Sebastian,

Thanks for these options. I'll relay my thoughts below:

#4: The box looks a little too much like a film strip to me. Can we try to have an image that has more of a bridge-like shape in there? You can see some examples if you go to Google Images and search "Bridge + logo"

#3 & 2: Same thought, but these look like a road than a film strip. Nice font choice!
14 years ago
 
Client
I am so impressed with everyone's submissions! Thank you for your efforts and please keep them coming.

JHOFF
14 years ago
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