I believe you need a logo that is modern, professional and unique. This S and T icon is that, but you have to like it, for it to work. Hope this isn't too different for your taste, let me know if it is.
It's simple and clean. Modern but seems like it could be timeless.
The only thing I'm struggling with is wanting to see the S&T graphic own the space more. I guess what I mean by that is ... right now it feels like the graphic letters are support to the name. But I'd be interested in a treatment where the name SenseTruth is support to the graphic letters instead (perhaps just smaller?).
Also, and this is clearly the fault of my brief since I'm seeing these colors come up over and over ... but I'm not really loving the blue color. It feels a little stodgy to me. Do you have any suggestions?
Here are some new colours and graphic element enlarged Let me know what you think of the colours and sizes. I'm very happy with this logo, but it has to last a few days against rush of great fresh logos at the end, feel free to let me know of any tweaks I can make. cheers Julian
It's a beautiful thing! I love all the new colors (go figure, I would have never put them in the brief). I also love how well the design holds all the colors ... feels flexible. The size change is working for me. I will continue to sit with this and let you know if anything else comes to mind. Thank you!
I'm struggling between totally loving the dark background with red/gray ... and feeling like I need something with a white background. Do you think a design with red and white background would work? If so, I'd love to see it.
this icon works on any background and any colour. That's why I like it so much, clean, elegant and modern. Let me know if you would like to see it in any other colours. cheers Julian