Sekai SushiLogo Design Contest

Logo Design Contest
Contests / Sekai Sushi

Sekai Sushi has selected their winning logo design.

For $325 they received 134 designs from 29 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
Sekai Sushi is a new sushi bar.
Industry
Restaurant
Color Preferences
Black with Blue or
Black with flame colors like in sister logo attached here
Our Ideas & Additional Information
- We want an Japanese style fish to be the main character. And IF we can get a mean/angry/tough fish look that would be good, but not sure how that will work out.
- Our name "Sekai" means "world" in Japanese so a world graphic can be incorporated into the design but is not a must.
- Sekai Sushi Bars will be located inside our main restaurant, Wildside Bar & Grille, so we need the Sekai logo to match Wildside's branding.
- Wildside uses a flame so we can use a color in the flame or a blue color that matches.
More info:
- Our sushi menu has a lot of variety so we carry most types of fish used for sushi. All types of tuna, salmon, eel, as well as octopus, crap, shrimp, etc.
- But it doesn't have to be a fish we have on the menu. It can be a fish that just has a Japanese flare like how a lot of Koi are drawn. Or it can just be a made up character fish.

I'm open to ideas!
Themes
Masculine
Modern
Luxury

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Discussion

 
If creating an "angry" fish is hard and not working, then maybe try creating a fish that just has a strong presence - like making it bulky or made of silver or something. We just don't want a delicate looking fish.
12 years ago
 
****Take a look at some images of prehistoric fish. You might be able to do something like a stencil of a fossil or outline sketch of one of those scary looking fish.... Just stay away from the alien looking ones.
12 years ago
 
More creative suggestions:

Tuna and Salmon are the most used fish for sushi. But most tuna breeds are not attractive - except you may be able to do something with the Yellowfin Tuna because it has long back fins that could be exaggerated.
And the Sockeye Salmon is unique looking.

Maybe use either a Yellowfin Tuna or Sockeye Salmon outline and fill it with the cool design of raw salmon with the orange and white stripes or fill it with Japanese letters or anything else just to make the fish more artistic looking.
12 years ago
 
LogoTournament Staff
Client requested a 2 day extension to allow you more time for ideas and her to confer.
12 years ago
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