RelentlessLogo Design Contest

Logo Design Contest
Contests / Relentless

Relentless has selected their winning logo design.

For $400 they received 199 designs from 29 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
Relentless is an oil and gas exploration and development company whose focus is to acquire, develop, and harvest US Gulf Coast onshore assets consisting of
engineering driven, low risk, oil and gas plays.
Industry
Natural Resources
Color Preferences
The colors black and gold representing oil and wealth. Note that color gradients would be helpful in avoiding a monochromatic look.
Our Ideas & Additional Information
Bees make honey. Bees are relentless, focused and driven - but in a productive way. Ideas to incorporate into a logo are a stylized bee or a honeycomb abstraction. Examples are provided in the attached. A drop of oil (or honey, depending on how you look at it) could be incorporated into a word mark. The name "Relentless" is an "aggressive" name. We want to downplay the aggressiveness of the name in a wordmark. We want to avoid being perceived as "angry" or overly aggressive in the mark, but rather diligent and productive.

While script typeface is provided, we would like to consider both script and non-script typeface. We don't want something playful (e.g. Twitter), but also don't want something bold and in your face. Something that shows diligence and professionalism.

Relentless will be successful if all THREE come together: Talent, Opportunity and Investment Capital. We like the concept of having "three" of something in the logo.

The mark should be a logo followed by a word mark to the right. We would like the option to use both together, or each separate in branding.

However, we are open to other ideas!! If you feel like you have the perfect idea for how to brand Relentless we would love to see it! Please don't consider all of these as "boxes to check." Also feel free and submit another idea that you really like based on your store of prior work. We are excited to work with a nice creative group of people!
Themes
Simple
Luxury
Modern
Secure

Entries

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Discussion

 
Exciting to see the first submissions! Note that not all of the design elements mentioned need to be incorporated into a single logo. We will start ranking once a few submissions roll in. Thanks for participating!
11 years ago
 
ake
Logo Designer
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Leave private feedback by clicking on a design -- designers will receive an email of your comment and can respond directly.
~~ When you provide feedback to designers, you increase the chances of getting the logo you want. More feedback = better results!
11 years ago
 
Just ranked our current favorites, but there is still a lot of potential in the other designs. We will do a more extensive ranking later today.

We would really like to see more stylistic bees, like the one in the attachment.

Thanks for all your work and creativity.
11 years ago
 
With two hours left in the contest, we wanted to thank everyone in advance for your thoughtful and creative work! Different people have been ranking the entries, but we will have a full review of all of the entries and solicit input from a number of people before making a final decision. Thanks again

- Relentless Team
11 years ago
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