Reckumpilla Logo Design Contest
Reckumpilla has selected their winning logo design.
Annotation
What We Do
Reckumpilla is a luxury native Australian honey brand. Native Australian bees make a tiny amount of honey, that is more like a liqueur than honey. It is very unique and incredibly rare. Made from the pollen of an endangered plant. People would only ever take a little sip to taste it.
Target audience are both men and women.
International citizens World wide, particularly Chinese, or French.
50 to 65 years old.
Seeking unique experiences where price is no obstacle.
Also seeking status symbols.
Industry
Color Preferences
BLACK
Navy / Royal blue, Gold
Our Ideas and Additional Information:
Native bees make a spiral bee hives filled with individual cells
Australian aboriginals often paint using little dots.
I like the idea of subtly incorporating both of these ideas into the design, however, LUXURY and exclusivity should still be the main message.
I am not against the idea of having a bee somewhere but this should be very minor (if at all)