Reckumpilla
Reckumpilla is a luxury native Australian honey brand. Native Australian bees make a tiny amount of honey, that is more like a liqueur than honey. It is very unique and incredibly rare. Made from the pollen of an endangered plant. People would only ever take a little sip to taste it.
Target audience are both men and women.
International citizens World wide, particularly Chinese, or French.
50 to 65 years old.
Seeking unique experiences where price is no obstacle.
Also seeking status symbols.