PurAyrLogo Design Contest

Logo Design Contest
Contests / PurAyr

PurAyr has selected their winning logo design.

For $375 they received 104 designs from 21 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
PurAyr is a green technology that is used in odor elimination, air and surface decontamination, and the removal of smoke, bacteria, ammonia and other indoor pathogens.
Industry
Service Industries
Color Preferences
Colors will need to convey the ability for PurAyr to provide a green solution and remove any odors and contaminants in one's environment. We will provide feedback as we see the different colors used in the logo submissions.

Entries

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Discussion

 
Client
Thanks everyone for the great submissions. Our team has compiled some feedback below. We appreciate your efforts to improve the submissions:
9+10 - We like the color combination. The use of the circles could hint at air/ozone. We don’t like the way the circles replace the stem of the y or the horizontal line of the A – it feels a bit artificial and weakens the strength of the letters. Is it possible to see a version in which the circles go from U to Y in a semicircle (or something similar, without the flowing out of the letter). It could also use a heavier weight font.

6+7 - There is something we like about the flow/balance of the font as well as the colors. Unfortunately the icon in #6 does not communicate appropriately. One variation on this might be to play with 3 circles (3 oxygen molecules) in some way, maybe in upper left in blue?

30- We like the airflow idea turning dirty to clean. We would like to see some letter font variations and air stream variations.
9 years ago
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