premiumCARErx Logo Design Contest

premiumCARErx has selected their winning logo design.

For $475 they received 59 designs from 14 different designers from around the world.
Contest
Logo Design Brief
LueneLaF
Canada

Slogan

Cost Convenience Clarity

What We Do

The brand will identify the fact that the core Employer Drug Plan has this new "bolt on" provision attached. The target audience will be: new potential clients, Employers and Employees

Industry

Insurance

Color Preferences

I would like to bright colors that will co-ordinate with the other brands of Health Risk. The core branding of Health Risk Services is as our website: healthrisk.ca and you will note that we are using different variations of that color. I would like to see similar colors as used in the AMPlify brand which will be uploaded for you to review.

Our Ideas and Additional Information:

I would like to see a version of the 2 ideas that I have uploaded please. Please include the hand at the bottom of the bowl as it mimics the seCUREme logo that has the hand below.

I have uploaded the following Logos that are already being used by HRS for your review of design and color:
1. Health Risk Services Inc. - company brand
2. seCUREme - proprietary product of HRS
3. AMPlify - proprietary product of HRS
4. TOTALHealth - proprietary services provided by HRS

Just so you are aware, Logo Tournament created both the TOTALHealth and the AMPlify logos for me.

Themes

Colorful
Necessity
Modern
Refined
Secure

Entries
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Discussion

Discussion

LueneLaF
Canada
Good Morning...there are aspects about the 2 logos that I have preference for that I would like to see interchanged -
1. please revert the hand in #2 over the #1
2. please keep the larger bowl and the multiple leaves as per #1
3. please refer to the color combination in the AMPlify logo and use the multiple colors in the bowl, leaves etc. (refer to the uploaded examples with the multiple colors) I want the logo to pop!!
4. please use the same font as the AMPlify logo - Gotham medium
5. please change the CARE in the wording to Black
6. please drop the rx slightly lower than CARE
7. please insert TM
1 month ago
LueneLaF
Canada
Looking good! Would you please provide me with the following revisions to my number one preference:

1. Please revert the hand/arm to the other side of the bowl.

2. Please try using the Segura figure (black image in the AMPlify logo) on the right side and then on the left side as well (instead of the current hand)

3. Change out the pink into shades of Coral/Peach

Thank You!
1 month ago