pathfinderLogo Design Contest

Logo Design Contest
Contests / pathfinder

pathfinder has selected their winning logo design.

For $250 they received 305 designs from 34 different designers from around the world.
1st
#175

Withdrawn

4th
#179

Withdrawn

7th
#3

Withdrawn

8th
#20

Withdrawn

10th
#161

Withdrawn

New
#298

Withdrawn

New
#182

Withdrawn

New
#181

Withdrawn

New
#180

Withdrawn

New
#178

Withdrawn

New
#174

Withdrawn

New
#173

Withdrawn

New
#166

Withdrawn

New
#165

Withdrawn

New
#156

Withdrawn

New
#148

Withdrawn

New
#147

Withdrawn

New
#145

Withdrawn

New
#144

Withdrawn

New
#65

Withdrawn

Prefers others.
#294

Withdrawn

Prefers others.
#177

Withdrawn

Prefers others.
#176

Withdrawn

Prefers others.
#154

Withdrawn

Prefers others.
#143

Withdrawn

Prefers others.
#142

Withdrawn

Prefers others.
#141

Withdrawn

Prefers others.
#66

Withdrawn

Prefers others.
#22

Withdrawn

Prefers others.
#21

Withdrawn

Prefers others.
#19

Withdrawn

Prefers others.
#18

Withdrawn

Prefers others.
#10

Withdrawn

Prefers others.
#9

Withdrawn

Prefers others.
#8

Withdrawn

Prefers others.
#7

Withdrawn

Prefers others.
#6

Withdrawn

Prefers others.
#5

Withdrawn

Prefers others.
#4

Withdrawn

Prefers others.
#2

Withdrawn

Prefers others.
#1

Discussion

 
Client
There should be no splitting or font change between 'path' and 'finder' (design notes)

Design idea: to change one letter in the word 'pathfinder' to a different colour and to completely change the orientation of the text of this letter (i.e. make a graphic). Taking the letter 'a' might be an example. No specific letter has any specific meaning or prominence. pathfinder web site can be found at www.pathfinderalliance.com (may sure you include the www) - (design brief)

Design brief: main text should preferably be BLACK the pictorial element may be any colour (preferably single colour other than black) RED ORANGE PURPLE GREEN CYAN Logo will be used on white certificates, however for web site would like additional variant to be used on black background. - (design brief)
15 years ago
 
Client
white background, black text, no font change
try design element a as the 'a' in pathfinder using different colour
try different design concepts for a e.g. infinity sign - or anything that works

change any letter in word pathfinder - doesnt necessarily have to be letter a

If changing a letter mid way in text doesnt work then logo element can be in front of text as you have posted
15 years ago
 
Client
fonts look ok, good that no long trailing 'p' or high 'p' 'h' 'f' 'd'
15 years ago
 
Client
#4 There should be no splitting or font change between 'path' and 'finder' (design notes) - or change in font between word to bold .
15 years ago
 
Client
#9 question - is the text of path and font in slightly different shades of black ? If so, could you post another copy with text all in same shade as the path part.
15 years ago
 
Client
#8 red graphic element too small
15 years ago
 
Client
Thanks for the alternative colours in CAPAITAL format
I think that the RED will look the best in print on a certificate from these colours so I will withdraw the other colour combinations - thanks
15 years ago
 
Client
#7 font is a little 'gothic' like - perhaps not modern looking enough - so i will withdraw this one
15 years ago
 
Client
Which do you consider the better design #3 or #6 ?

Could you provide 2 additional inputs for either #3 an/or #6, one that has 'certification' in small text below pathfinder, and one that has the text 'certification' . The wording can be in capitals or lowercase depending on what you think fits best.

Thanks
15 years ago
 
Logo Designer
I think better than #3

(This comment references Entry #65)
15 years ago
 
Client
#65 - thats really great - looks professional, with a strong subtle logo, its authoritative and breathes integrity
When used with the word 'certification' the logo graphic seems to take a new meaning - it could be seen as a variant on the letter 'c' for certification or the letter 'a' for assessment

could you also try #20 (the purple colour) with the text 'assessment' in small text below pathfinder to get an alternative impression

thanks
15 years ago
 
Client
A question: the text 'certification' and 'assessment' IN YOUR OPINION would this be best shown in the colour of the graphic logo OR in a grey or black?

I would like to see #65 and #66 in the same style for comparison (either grey, black or colour of graphic)

Sorry if my last request was not clear

thanks
15 years ago
 
Logo Designer
i think more better gray color

#65 my favorite

do you want to see black?
15 years ago
 
Client
#141 & #142 - although the design with the graphic on top is very very attractive and would be very suitable as a company logo etc, for a certification mark it takes up too much room on certificates, therefore these should be removed

#143 is a little better than #65 with the darker text for certification, therefore i will replace this in the rankings
15 years ago
 
Client

Question: Is the font/boldeness/colour of the text certification and assessment the same in #143 & #145 or is it just a play on the eyes that #145 looks darker than #143 ?
15 years ago
 
Client
Whatever you post in red can you also post in PURPLE (colour of #20)

We should be able to get to final design in next revision(S)

Thanks
15 years ago
 
Logo Designer
#143 & #145

yes, the same font
15 years ago
 
Client
#148 (purple) in same black boldness as #143
and
#147 (purple) in same black boldness as #145

then we are done on this for final selections
15 years ago
 
Client
#154 & #156 - now you are making life difficult for me !!??
this is the original thought i had when we started the competition !
15 years ago
 
Client
The last question

On a laptop screen it is quite difficult to know what will look better when printed on an A4 good quality white certificate.

Which do you believe would work best the ligher (thinner) text 'certification' OR the darker (bolder) text 'certification' ?

And thanks for all the efforts with the variations - it really has helped greatly


15 years ago
 
Logo Designer
a4 paper will also look beautiful
print must be high quality, because we used shadow
15 years ago
 
Logo Designer
#143 and others %80 jpg quality
only examples of these
eps format will look much better
15 years ago
 
Client
In case i choose the #161 design (now you put it forward) can you provide
one more alternate:-
#161 in purple and sub-line text 'assessment (same colour as #165)
15 years ago
 
Client
#174 & #175 I believe after all these inputs is the coolest most professional, most distictive and most worthy of the designs for a certification mark. Meets all the original design criteria and all objectives

SO again MAY I ASK FOR the 'purple' versions with 'assessment' sub-line

PATHFINDER is a scheme for assessment and certification.
Didnt decide yet which wording to use


Many thanks

15 years ago
 
Client
#178 & #179 you have made with 'certification' - I requested with 'assessment' (see above comment) - thanks
15 years ago
 
Client
and then we are truly done !
15 years ago
 
Client
thanks - enjoy the rest of the weekend !

all the design work truly appreciated
15 years ago
 
Logo Designer
you're welcome!

I think you have made :)

Thanks for you all feedback
15 years ago
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