Our Target Audience:
There will always be the enthusiasts who come in all shapes and sizes, but I believe our target market will be adults with younger children, middle to lower income bracket who live in suburban neighborhoods. They enjoy celebrating with friends and family and having a good time.
Our Ideas and Additional Information:
We chose Olympus in our name for Greek references of power, but I don't necessarily want all direction to be focused on this as Fireworks is our business. There are so many ways to go with this that I hope some creative genius will appear and give us direction.