NewspeakLogo Design Contest

Logo Design Contest
Contests / Newspeak

Newspeak has selected their winning logo design.

For $275 they received 136 designs from 30 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Watching the changing language of power and influence
What We Do
This is a substack blog inspired by George Orwell, who invented the term newspeak as the language of the dystopian world of 1984. It's a work in progress located here: https://newspeak.substack.com/

I'm a speechwriter, and this blog serves as an outlet for commentary on language in the 21st Century. The focus is the language of politics and influence, or political and business language designed to shape people's thoughts. I want the blog to be a prominent and unique voice for free speech in the battle for ideas. Writers will comment on the emergence of buzzwords frequently used in politics, business and in woke culture. This blog will be loosely connected to a fictional book project about a dystopian world in the near future and to a communications consulting practice already underway.
Industry
Media
Color Preferences
Colors should evoke power, influence and control. Bold is better. This blog is inspired by Orwell's 1984 and other writings about political language and suveillance and should reflect that graphically.
Our Ideas & Additional Information
The logo should be at least 256×256 pixels. The idea of watching or surveillance is at the heart of this blog. Look at 1984 book covers for visual themes. The logo could be shaped like an eye. Is there a way to wrap the design in the context of digital media where the battle for ideas is playing out today and tomorrow? The visuals should be more futuristic than retro.
Themes
Gray
Raw
Adventure
Masculine
Simple
Necessity
Modern
Style Inspiration

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