multibrainLogo Design Contest

Logo Design Contest
Contests / multibrain

multibrain has selected their winning logo design.

For $250 they received 148 designs from 25 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
local. social. media. pros.
What We Do
we strive to be a national network of "social media pros" who will assist local/small businesses with all their social media needs.
Industry
Consulting
Color Preferences
open to colors...based on common associations, we might suggest blue, green, orange, grey, but again, this is open. we are looking for usage of not only multibrain, but the tag as well...which is "local social media pros"
Our Ideas & Additional Information
We are somewhat mixed on what we want, thus the reason to open it up. We would like to see usage of multibrain and the tag line "local social media pros" in a creative way...showcasing "many to many" type of communication...and, we would also be interested in any icon development, or a visual that would say it all (not the obvious BRAIN), but we are casting the net wide. We need this logo to become recognizable nationwide as the trusted source for social media management...and appeal to larger and small business owners to utilize our service...Also, note, for the most part, all of our "pros" will be youthful, as the plan allows for college students to work part time, etc... so it needs to be upbeat...but, heh, MULTIBRAIN is such a FUN word to play with...enjoy and thanks in advance for your thoughts.
Themes
Modern
Masculine
Simple
Necessity
Refined
Secure

Entries

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Ranking
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Discussion

 
Client
Feel free to explore doing multibrain, MULTIBRAIN, or MultiBrain...we are open to it...thanks.
14 years ago
 
Client
Thank you so much for the thinking behind these first designs. We're looking for a hybrid between "cool" and "web 2.0"...love the take on "many to many" (social media) communication (vs. one to many (tv/radio/pring) in the current 1 ranking...and like the placement of "local social media pros" in current 2 ranking.

Thank you again...looking forward to taking it further...
14 years ago
 
Client
Good day...I'm leaning towards really liking the "icons" in the two highest rated at this moment...as they are great examples of "thumbnails" and identity. Still would like to see how this concept could be SO cool people would want a HAT with the icon/logo on it. Still very much into the idea of showing the unique nature of social media, which is the "many to many"...as that is a powerful takeaway. That said, the MB is also cool...as it's kinda a play on "md" or doctor...you MB in social media. Just providing my thoughts during this process and very thanful for your thoughts and ideas. Rock on...Scott
14 years ago
 
Client
Hello designers...thanks so much for more thoughts and designs. Being that this is coming down to the end, I wanted to be blunt and tell you what we like and what isn't there yet...I hope that's ok with you all:

1. go for it on colors...i personally love the green approaches, but am also thinking this is more than what I like...it needs to be totally recognizable, familiar and iconic...colors are OPEN.
2. The current #1 ranking: PROS - shows "many to many" which is a true differentiating point to this thing we call social media...so I like this very much, and I like that this symbol can become thumbnail. CONS: may not be commercial/web2.0 enough...it's more like a "cool" agency in entertainment (which we currenty are).
3. The current #2 ranking: PROS: using the "mb" in a hip/youthful approach (almost like Burton). CONS: not sure if it's telling the complete story.
4. The usage of "local social media pros" is best in ranking #7 with the lines in between each word. Unless you have a really unique approach, this is one element we really like.

So far, we've seen some great creative work, but some were expected...we appreciate the efforts, and hoping we'll get to see something that just blows us away. It's a hard task going from cool agency to main street brand...thus the tournament...rock on, and thanks again.
14 years ago
 
Logo Designer
edited
14 years ago
 
Client
thank you everyone for your thoughtful designs. In the top four ranked logos, there are elements that we love in each. I know a few of you have sent messages that you are tweaking some designs, so we'll wait to see before making a final decision. Hopefully we'll not have to extend the competition, but please let me know if you do need more time...Thanks again so much...great to meet some of you via this competition. All the best...KEEP ROCKIN...down to the final stretch.
14 years ago
 
Client
Maybe it would be good to tell you what we LOVE about each of the top four logos...I hope it helps...we still feel we are not exactly there with the WOW factor final logo...here's what is GREAT:

1. #13 - simplistic and stylish, and brilliant icon playing on the m and b...classy.
2. #77 - awesome font treatment, love the dimensionality of the icon (just not the right icon)...colors are great
3. #92 - unique, original, perhaps young, interesting color combo
4. #100 - great font, not so sure on icon, but overall classy and bold.

Thanks again...hope everyone has a great evening, or morning, or how about just...DAY! Take care...
14 years ago
 
Client
Thank you everyone for this final blast of ideas...Based on a couple of concepts and emails I've received from you, I've gone ahead and extended the content for two days to finalize our decision. We do need to have this all finalized by end of week, so we can then move on to all the other materials we need to design. I hope this time helps a few of you to finish based on notes...and for the rest, I'm very thankful for all your efforts. Best. Scott
14 years ago
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