Morgan's can be a play on words, as it is located near Seton Hall University (ie) Captain Morgan Rum for a Liquor Store- Captain Morgan was a Pirate- Seton Hall University Mascot is a Pirate. But we want to be subtle in associating to the school so it's not purely a college draw, in addition we need to be extremely careful with the Seton Hall Logo and the Captain Morgan Logo not to be at all similar. We considered a plain outline of a Pirate Hat with Morgan's Wine, Beer & Spirits across the brim.
HOWEVER, we are not set on any type of Pirate reference as a necessity either. In actuality, we chose the name based on a restaurant in San Jose del Cabo, Mexico. Here is a link to some images of the restuarant:
https://www.google.com/search?q=morgans+san+jose+del+cabo&rlz=1C1CHMO_enUS571US572&es_sm=93&source=lnms&tbm=isch&sa=X&ei=yEmgVJrcD4qSyQT-mYKgAw&ved=0CAoQ_AUoAw&biw=1920&bih=979
Planning to use the font ROCKWELL for sign/ bags/ website/ etc.