MD EyeCareLogo Design Contest

Logo Design Contest
Contests / MD EyeCare

MD EyeCare has selected their winning logo design.

For $375 they received 127 designs from 25 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
The Difference is in Our Doctors.
What We Do
Highly trained physicians (Board-Certified Ophthalmology MD's) provide medical and surgical eye care, with rapid access, convenient locations and hours, and with most insurances accepted.
Industry
Medical
Color Preferences
Blue, white, maybe with black accents
Our Ideas & Additional Information
Incorporating an eye into the design is helpful and increases recognition of the business thrust; one might also incorporate a cross or caduceus to indicate the medical nature of our business. We want to distinguish ourselves by pointing out the fact that we are medical doctors.
Themes
Masculine
Simple
Refined
Secure

Entries

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Discussion

 
Client
The top 6 are all fairly equal in their ranks, and all submissions were well done. Number 3 does a great job of highlighting the "MD" portion of our name, that's important. Numbers 12 and 13 are very nice designs and really push forward the medical nature of what we do, also excellent. Numbers 6, 4, and 7 are similar to number 3 in theme
For numbers 3 and 6,4,7, I would suggest trying to modify the 'curves/eye' portion to maybe simplify it, make it stronger, possibly thicker, maybe a little flashier to highlight the very advanced technology of what we do, while still maintaining the MD emphasis.
For numbers 12 and 13, possibly modify the logo to make both the eye and cross more subtle...you have really pushed across the medical nature of what we do, and that's excellent, but trying to meld an eye and a cross is really tough and can create a conflicting and confusing logo. Please try to build upon these comments to create a smoother, perhaps more subtle meld of the eye and cross, and please also insert a space between the MD and EyeCare.
Numbers 1 and 2 are nice attempts to create a logo blending the oval of the eye with a cross. As noted above, it is a tough mission to blend the two, and I encourage more attempts to bring the two together in a more seamless and natural way.
12 years ago
 
Logo Designer
sorry, I really appreciate your comments, but could you make comments via a private discussion

thank you
regards
12 years ago
 
Client
Thanks to everyone for excellent ideas and great designs. We took a vote among our staff and the winner was enzyme. We look forward to working with enzyme to refine the design. The final rankings reflect the votes for each finalist. Thank you.
12 years ago
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