Makai Logo Design Contest

Makai has selected their winning logo design.

For $300 they received 67 designs from 14 different designers from around the world.
Contest
Logo Design Brief Hide
fulcrum
United States

What We Do

Makai is my 3 year old daughter whom I love. I have a great work logo from logotournament and want one for her.

Industry

Sport

Top Three Things to Communicate

#1 - adventure (climbing, rescues, gear etc.)
#2 - animals (African, South American)
#3 - Venice Beach California

Our Target Audience:

Friends and family of adventurous young people

Color Preferences

green and yellow

Our Ideas and Additional Information:

Go Diego Go is Makai's favorite character except she is the hero. Makai is a beautiful green-eyed three year old with two pony tails bursting from her head.

Themes

Loud
Playful
Exotic
Sporty
Adventure
Colorful
Bright

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Clothing

Entries
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Contest Entries

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Discussion

Discussion

No comments yet.
fulcrum
United States
Hello again to all the brilliant, hard working designers who created my Fulcrum Adventures logo this year.

This new one is for my daughter Makai who will be three soon and needs some cool t-shirts to go to school with! She loves Go Diego Go! and is constantly rescuing animals and having adventures in our house. She loves adventure rescue gear, animals and magic. We live in Venice Beach California and it is a big part of our out-door lifestyle.

Something like a badge or patch. If any of you can cartoon her she is a beautiful green eyed girl with two pony tails bursting out of her head and swinging into action!

Good luck and thank you to all!


11 years ago
kandsgraphics
United States
could you send me a picture of your little princess. kandsgraphics@comcast.net this way I can create a logo around her and her activities
11 years ago
veroniel
Canada
I'd like to have the picture also if it's possible!
11 years ago
fulcrum
United States
Hi guys, my facebook name is Philip Folsom and there are loads of my adventure girl on the pages. Friend me up! Otherwise, give me email and i'll shoot it to ya. Thanks!
11 years ago
fulcrum
United States
This is a very good start, right on the money in terms of concept. Perhaps inappropriate, but sex it up, some gear, animals and stuff. Thanks for jumping in and setting the bar.
11 years ago
fulcrum
United States
#2 like the animals very much and colors, girl looks a little too old (kai will be three soon). Thank you so much for jumping in on my contest!
11 years ago
zrox
United States
Welcome back, Philip. For those of you who missed the Fulcrum Adventures contest, Philip is a terrific contest holder and will give plenty of feedback. Should be a fun contest, so get those designs coming!
11 years ago
fulcrum
United States
#4 I like the integration of the animal components but where they went seems busy (except the monkey who is awesome). The cartoon is really good being done 'in the style' of early Dora or Diego which is great. The later, more recent books have a more polished look which is a little more Disney which I would also love to see but I understand that might take some serious drawing skills. Regardless, thank you for being part of this.
11 years ago
fulcrum
United States
#4 Oh, forgot, would love to send you picture of Kai or friend me on facebook for lots of pics. Her pony tails are higher on her head a little.
11 years ago
fulcrum
United States
#3 is kinda cool and very much like Diego's badge on his jeep door and all his gear. Doesn't feel as personal a the character graphics which Makai is now looking at on the computer.
11 years ago
veroniel
Canada
hello - I added you on facebook, just waiting for you to accept ;)
11 years ago
fulcrum
United States
#7 is getting really wonderful. Pony tails moved up, cool Hawaiian flowers. Love it. I facebooked you! My wife is from your city! Thank you for your time and talent,
Philip Fulcrum
11 years ago
veroniel
Canada
wow what are the odds! :) maybe we have some relatives
I'M so glad you like my design :) hope it will be your favorite till the end haha ;)
11 years ago
fulcrum
United States
#9 face shape is different and better but still a little strange? Perhaps an orange over the shoulder rescue pack a la diego, and some bugs?
11 years ago
fulcrum
United States
#12 is very interesting and the first graphic from an image and it kinda works but is a little scary for some reason. The hair really works but the face lines and ears a little weird. Love the bugs and flowers. Thanks for the bold entry.
11 years ago
fulcrum
United States
#13 we like a lot. Good font, plants, backpack and colors. Figure not super strong yet but solid. Thank you for your work so far.
11 years ago
fulcrum
United States
#11 too pink! Although she is a cute girl I am trying to stem the societal wave of rainbow pony femininity which I know will swamp her at some point. I'm hoping to keep her sense of power and adventure alive as much as I can and keep her interested in outdoor activities, sports and adventures. I'm sure my wife would have her in pink 24/7.
11 years ago
fulcrum
United States
#14 is cookin'! Makai means 'towards the ocean' in Hawaiian and this is such a beautiful graphic. Thank you. Please keep this one and make a fierce version with some action/adventure/rescue components if you have the passion. Or just add some bugs...
11 years ago
TahiaDesign
Argentina
no problem fulcrum.. I was drawing your beautiful girl since I got your invitation. So I really needed to check out style after all the time invested in the illustration of Makai. I wanted to know if you liked the "realistic one" or the plain colors one. Now I see you liked it so I´ll be back with layouts and themes. Thanks for feedback! Nat
11 years ago
fulcrum
United States
#16 is very original and we like it. Kind of Japanese cartoony. Adventure it up with a tiger instead of a kitty, condor instead of a dove... Great start, thank you.
11 years ago
fulcrum
United States
#18 is great. More cartoon characterish. My wife loves it, thinks it is beautiful and doesn't think it is too girly. Too bad! My contest! Needs some bugs or ropes or orcas. And I miss the yellow arc with shadow in back. Maybe a tiger shadow? Or a monkey footprint at least! Thank you for your hard work and talent. I will probably find a way to acquire this logo regardless of winning, it is that good.
11 years ago
TahiaDesign
Argentina
Thanks Philip! This will be a fun logo to work on :)
11 years ago
VIDI
Italy
thank you for your feedback , will spice it up!
11 years ago
fulcrum
United States
#20 is really wonderful. A beautiful girl with a monkey and worm! The best of all worlds. Feedback over here is that the eyes are a tad too big and that the central figure is getting a little lost in the volume of foliage, what do you think?
11 years ago
fulcrum
United States
#22 is a demonstration of mad art skills. Face of girl is a little scary and maybe circle behind could maybe be stronger somehow? it might get lost on a t-shirt...
11 years ago
fulcrum
United States
#23 is one of the strongest graphic designs so far. My wife's favorite. Perhaps the pith helmet is a little hard to read? Would also like some other adventure component: animal, back pack, rope...? Very, Very nice art, thank you!
11 years ago
fulcrum
United States
#19 is really cool and you spiced it up! Love the zip line, backpack, shorts. Somehow the circle holding it all together feels strange as if it constrains instead of focuses? By far my daughter's favorite and I can't keep her away from the computer to look at it. She calls it "the coolest, the coolest!"
Thanks
11 years ago
fulcrum
United States
Sorry we lost #23. I guess it was too much of a 'tribute' to the Go Diego Go style. Ah well. Maybe I pushed too much for that style. I am open to any style that looks cool and has Makai doing adventurous zip line, animal rescue stuff. Thank you designers for all your hard work so far.
11 years ago
VIDI
Italy
#19, i shall bring you another version for you without the circle...fix it up a bit...maybe make it even cooler for Makai!
11 years ago
fulcrum
United States
#27 came back strong and, again, very solid appealing graphic. Would like the headgear replaced with the pith helmet or no headwear at all. No cross. Change the hot pink shorts to blue please. Also the dog is a little too normal of an animal. I know you will catch hell if you change it to a baby jaguar but maybe a tiger or even an alligator (which is Makai's favorite animal anyway). Thanks.
11 years ago
fulcrum
United States
#24 is very very nice. I like the eye change and the tiger zulu shield is a slick way to have both exotic adventure as well as a circle frame. Does the monkey look scared? Thank you.
11 years ago
fulcrum
United States
#29 is an active response to my feedback. However, it has lost the graphic power of your first entry #17 which looked very clean and asian. I guess, as an artist, look at it with your fresh original eyes and revamp to something you would wear on a t-shirt aesthetically with the components of Makai and adventure. Chances are if you like it I will dig it as well.
11 years ago
Insaniac
United States
Can we call the alligator Nat? …..”Just kidding” I think Nat is a great designer with her heart in the right place. I am just feeling her teeth and a alligator seems to fit the bite. (I hope she has a since of humor) :)
11 years ago
fulcrum
United States
Ha! It's been really fun participating in this with you two (and it really is about you two at this point). Nat does seem pretty serious about this work, and it is reflected in her work ethic and intention. She's a pro and very good, as are you. Zing! Zang!
I sneak in every half hour or so like a crackhead to check on my logo tournament contest. I wish I could design I'd be a super freak!
11 years ago
aremmai
United States
Awesome work designers!
11 years ago
fulcrum
United States
Hey all. I have not specified that this has to be a Makai swinging logo. It just happens that those graphics seem to be working the best so far. Climbing, zip line, SURFING would all be great. Lets not get in some rope swing cul de sack here.

This has been a wonderful contest so far and I plan to do more cause' I have a hot wife who might need a logo next.

Thanks to all for your great time and talent,
Philip
11 years ago
ibot
Indonesia
still work on my other ideas, just wait for it Philip
11 years ago
ibot
Indonesia
did i missed something? I see now contest holder can close and announce the winner without waiting the deadline.
11 years ago