LuxeCharlotteLogo Design Contest

Logo Design Contest
Contests / LuxeCharlotte

LuxeCharlotte has selected their winning logo design.

For $375 they received 145 designs from 20 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Exceptional Homes
What We Do
LuxeCharlotte (LuxeCharlotte.com) assists buyers and sellers in the luxury real estate market in Charlotte, NC (and surrounding areas).
Industry
Real Estate
Color Preferences
I'm open to your color suggestions. Black and silver seems like a good option. I do prefer a 'flat' design - this mean no gradient, or fake shiny effects. Really open to your creativity!
Themes
Luxury
Simple
Gray
Modern
Refined
Secure

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Discussion

 
Client
Thank you all for participating in my logo contest! I really appreciate your hard work.

I think using LuxeCharlotte and the slogan (Exceptional Homes) together is the right direction. When Luxe is big and Charlotte is small, it doesn't seem to work as well. 'LuxeCharlotte' will display better on signage as well.

I like #8 text logo - very elegant. Are there any examples of pictorial logos by chance? I'm not a fan of 'rooftops' - these are so overused in real estate logos. Something more upscale and creative? Any ideas?

Thanks again - very excited to see more!
10 years ago
 
Client
Just a thought about the 'pictorial logo' - I'm not a fan of rooftops used in real estate logos. I would be looking for something 'lifestyle' related, 'living the good life', something 'social' - Again, simple and elegant is best, and something that communicates 'LUXURY'.

Thanks again for your participation!!
10 years ago
 
Client
I'm trying to spark some creativity here so I just wanted to contribute this idea - Is there some way to use a 'house key' for the pictorial logo - something simple and subtle?

I was looking at #8 and thought instead of the lines beside 'Exceptional Homes', may a simple decorative line or 'housekey'...

I'm not stuck on this idea - I just thought it might sparks some creativity from contributors. Thanks so much!
10 years ago
 
Client
Thanks again for participating in the contest!

I think display LuxeCharlotte is probably the best approach without breaking it up.

#8, #19, #20, #14 and a couple of others seem to be on the right track. I still haven't seen just the right pictorial or text logo yet. In terms of text logos, #8 is good - but it would be nice to see a symbol of some kind as well - something creative for luxury homes, luxury lifestyle - or it could be something abstract.

I hope this helps!! Again, thank you so much!
10 years ago
 
Client
Anybody have a creative abstract mark for LuxeCharlotte - instead of the text mark, LC? Think about real estate, luxury, lifestyle, expensive, executive, elegant, stately, privileged,
10 years ago
 
Client
Nice job #48 through #55 - I thought splitting LUXE and Charlotte apart wouldn't work - but this does. Simple concept but it works.

#67, #68 - Gosh, I see rooftops - not a fan of rooftops - way too many rooftops in real estate logos. Thanks for participating.

#56 - #59 - Really don't like the LUXE font choice. Not professional looking.

Thanks again for participating - I think I'm seeing a few options here.
10 years ago
 
Client
Just a quick thank you to all who are contributing to this contest. There are so many at this point, I'm going to simply discard some that I know won't work.

The remaining ones, I'll communicate one on one. Again, your effort here is valued. Many thanks.
10 years ago
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