Lundstrom Insurance Logo Design Contest

Lundstrom Insurance has selected their winning logo design.

For $300 they received 147 designs from 28 different designers from around the world.
Contest
Logo Design Brief
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matthewsc
United States

What We Do

Insurance company.

Industry

Insurance

Top Three Things to Communicate

#1 - Contemporary but fairly conservative
#2 - Stability
#3 - Trust

Our Target Audience:

We offer business and personal insurance. Therefore, our target audience is educated, medium income.

Color Preferences

We currently use blue, but are open to other ideas too. See our current logo at www.lundstrominsurance.com.

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number

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Discussion

Discussion

matthewsc
United States
Thank you for your entries. All of these are good and I look forward to more. #3 ranks first because I like the symbol. It's simple, clean and easy to understand.
13 years ago
VIDI
Italy
#14
this logo is clean and easy to understand...insurance is like energy, keeps people going...that is the symbolization of my design. Feedback greatly appreciated
13 years ago
matthewsc
United States
We'd love to see different color choices or modify them a bit if that is possible?

Logo – Top 5 (In no particular order)

#41 by 5NAV3LY

#28 by FuzzAlliance

#20 by VIDI

#23 by VIDI

#10 by ericagulto

Dislikes

#3 and #1 – Similar to Medical / Non-Profit logos

#14, #15, #17 and #12 – Resembles Fire

#2 – Similar to Non-profit

#38 and #39 – similar to AT&T

#21 and #22

#18 and #19
13 years ago
Tyler
Canada
Note the CH's client will have a decision in about a week.
13 years ago