lenscraftLogo Design Contest

clean, simple, clever.
pictorial mark is an abstract lens
that also forms "r", "l" or "L", and "c".
the mark's simplicity makes it easy to use as
a stylish watermark, or standalone mark.
the font is Avenir, a clean looking font
that looks great on screen, but even better
on print. I've used blue and green color
and represents sky and earth, and is
symbolic of your travels. I think the square
shape also keeps your mark tied to your
current/old website.

(This comment references Entry #103)

Variation on last submission.
Mark has perspective.

(This comment references Entry #104)

#104 is more 'modern', and looks almost like a dot-com logo. (This is not a bad thing... I have founded several dot-com companies.) Nevertheless, I prefer the non-perspective of #103. For lenscraft, I'm looking for a more organic and very simple, yet memorable logo.

Just in case you missed the note, I'm looking for a fairly minimalist icon that can also be used as a watermark on my photos. Lastly, I'd like the icon to work in very small 16x16 'favicon' format for my web site.

This concept disects the actual structure of a camera lens.
The pictorial mark is an actual top view of the insides of a camera lens.
Compliments word 'craft' in your name.

(This comment references Entry #142)

#142 is *way* too geeky, more of a science logo than an artistic logo.

More of a minimalist approach.

(This comment references Entry #212)

Minimal. Lens with lowercase "l" in middle.

(This comment references Entry #215)

I like the approach for #215, but I don't think it's memorable enough for my purposes.