Slogan
Sea Monster Strong
What We Do
Custom fabrication of synthetic rigging systems for yachts & ships.
Color Preferences
Primary Color - Fluorescent (neon) Lime
Background Color - Grey (Navy Haze Grey, medium to medium light)
1st complementary/effects color- white
2nd/3rd complementary/shading color, black & darker greys
See attached picture of Nike Downshifter Running Shoe as an example of these colors working together.
Our Ideas & Additional Information
Kraken design should be more of a mythical Sea Monster than a biologically accurate Squid or Octopus. Artistic license should be taken to make it more 'sinister' looking.
The Kraken Sea Monster has it's origins in myths of antiquity & old sea stories; in that sense it somewhat 'classic' in nature. The logo should be a modern interpretation with sinister lines that manages to honor and evoke it's classical heritage. Special attention to the eyes of the monster to accentuate it's sinister appearance. Try to picture how it would look as a Tattoo.
Overall design and complexity of colors (layers & depth) should remain reasonably simple for purposes of printing product labels, logo tags on business cards, stationary etc.
Final designs should be "Reverse Google Image" searched to ensure that no other trademarked logos are too graphically similar in appearance.