Jimmy & FriendsLogo Design Contest

Logo Design Contest
Contests / Jimmy & Friends

Jimmy & Friends has selected their winning logo design.

For $375 they received 84 designs from 19 different designers from around the world.

Logo Design Brief

Client
Australia
Slogan
Natural Botanical Pet Care
What We Do
Natural Botanical Pet Care for Dogs.
Free from harsh chemicals, artificial colours, lanolin and parabens. Jimmy & Friends uses only natural botanicals and is pH balanced to be gentle on your pet's skin.
* Shampoo
* Conditioner
* Hair Detangler
* Spritz Deodoriser
* Coat Shine & Shimmer
Industry
Retail
Color Preferences
Black and White

Please note that it's best to stick to black and white logo as the packaging is in amber bottles with black caps, and we are intending on just using a black and white logo and label; similar in style to aesop;

{http://gifts.myer.com.au/au_aesop-resurrection-hand-wash-500ml_d_10227.aspx}
Our Ideas & Additional Information
* We designed this pet line for my gorgeous Japanese Spitz Dog whose name is Jimmy. He was allergic to other dog shampoos so we made a natural based one just for him. We then gave some out some samples to the rest of his friends at the dogpark who loved it just as much as Jimmy - hence the name, Jimmy & Friends.

Would like to see reference to a dog made in the logo; and would be great if it could be somehow 'Jimmy' inspired. Please do not do any cartoons though - this is a upmarket natural based dog care line;

Below is a page I just set up with photos of jimmy (ignore the logo, i just made it up with clipart!)

{http://www.facebook.com/album.php?id=174946749219288&aid=34252#!/photo.php?fbid=174951115885518&set=a.174951112552185.34252.174946749219288&theater}

Looking forward to seeing your work! I hope its a fun one for you as it's anticipated that this product will be on the shelves in April (so not just another website/biz card design)! I will provide everyone with feedback and rank regularly - thanks so much designers and good luck!!!
Themes
Simple
Gray
Luxury
Modern

Entries

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Discussion

 
Logo Designer
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank a variety of designs to get a variety of entries.
~~ Ranking gets your contest noticed! Unless your contest is Private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ Leave private feedback by clicking on a design. Feedback will be made public upon contest completion
~~ The more feedback you provide, the better results you will see.
~~ Designers are not offended by "Not Interested".
~~ Over-use of "Not Interested" discourages participation.
~~ Designers earn points for designs ranked 1st - 10th. We like to earn points.
~~ After your contest closes it will enter Judging phase. You can re-rank designs in Judging.
~~ While in Judging, the designer ranked in first place can submit revisions

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

You can also look in: https://logotournament.com/forum/contest_holder_discussion
13 years ago
 
tks danisha - ill provide feedback to anyone who enters, will write comments on their personal design, have also been ranking daily - cheers.
13 years ago
 
hi designers - tks for your time, we appreciate it!

Would be great to see other dog references that are part of 'jimmy and friends' text or more closely related to the text (ie in the middle of the text or at the end). Most designs feature the dog reference continually being on top of the logo - thanks.

Please remember that this logo will be used on our entire range of pet care; so it has to be attention getting and representative of a premium pet care brand.

good luck!
13 years ago
 
wow - i thought there wld be a lot more dog lovers out there. most of the submissions are copying husk, try to come up with something more original please; try encorporating a dog reference into the logo instead of top for example, tks
13 years ago
 
hi designers - we are tossing up between #3 and #6 at the moment ... #3 is more premium but we are concerned it might not have enough character for someone to pick it up off the shelf. #6 has more appeal, as it looks very friendly but needs to be a bit more upmarket. It would be great to strike a balance between the two somehow ... btw; it is good if there is a 'jimmy' reference but that isn't crucial, can be anything dog related; bones, woof etc
13 years ago
 
we are also open to seeing a group of dogs ... ie jimmy & his friends (ie dogs!) at the dog park, who the products were designed for
13 years ago
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