the logo will be used for the website and various points of media contact including magazines, newspapers. If it feels good, it will also be on the next Major CD release.
The kind of logo that could appear on a t-shirt, or the start of a video clip.
The slogan "acoustic pop rock" would preferably be "removable"... ie: having it underneath and not part of JASON AYRES. So if an ad campaign is being run with a familiar audience they don't need to be reminded about the style.. Where as the business card might need that extra clarification.
PLEASE CHECK THESE LINKS:
www.jasonayres.com
Here's a song from an upcoming CD:
http://youtu.be/BeXCaHcck_8
Here's a song from a past CD:
http://youtu.be/qpoZcEBsTdk
Most live shows at the moment are intimate acoustic performances. And it's likely the next CD will be all acoustic, or live and acoustic.
I've uploaded the most recent poster and ad campaign to give you an idea... If you need any more info, please don't hesitate to ask.
info@jasonayres.com