Abilene Yarn Co.Logo Design Contest

Connecting hearts through handcrafted arts

This is a brand new yarn shop opening up in a town where there are no other similar shops. I want it to be a cozy hang out spot where you can also happen to buy yarn and needlepoint supplies. I will select "retail" as the industry, but really its so much more than that. It's a place of belonging, connection. Almost like therapy or fellowship even. A place where all are welcome to come and just BE, the sacred "third space" concept that's not your home or your work, but a place where there are no tasks looming over your head, and you are free to just be YOU and create freely! Target audience is women, primarily college age and up, but really open to anyone of any gender or age. Heartstrings was the runner up name.

Magenta/purple/pink- i also like teal and yellow, but black/white is also fine

One mockup I had done for the tentative name of Heartstrings included a yarn ball with a small heart shaped knot. I do NOT want there to be any knitting needles, crochet hooks or sewing needles involved unless all of the above are included equally. But because of this I find it's easier to just stick to yarn in general and not knitting, etc specifically. I'm attaching my old logo I've used for a crochet business and i'd love to incorporate the same colors/vibes but in a more elevated, professional feel. That business was a stay at home mom hobby type business, using walmart/cheap yarn. This new venture is a high end boutique brick and mortar yarn store with thouuuusands of dollars of inventory.