HEADOO Logo Design Contest

HEADOO has selected their winning logo design.

For $675 they received 549 designs from 88 different designers from around the world.
Contest
Logo Design Brief
Hide
weedo
France

What We Do

We use the new technologies to help our customers in the beauty market make their customer happy about their look.

Industry

Beauty

Top Three Things to Communicate

#1 - Fashion
#2 - Quality
#3 - Technology

Our Target Audience:

Retails and chain store in the beauty and fashion market (stylist, makeup artist, optician, hairdresser)

Color Preferences

Up to the designers

Themes

Simple
Quiet
Luxury
Playful
Refined
Secure
Feminine
Subtle
Expensive

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

weedo
France
I just upgraded the Style & Concept section
11 years ago
coolred
United States
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank a variety of designs to get a variety of entries.
~~ Ranking gets your contest noticed! Unless your contest is Private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ Leave private feedback by clicking on a design. Feedback will be made public upon contest completion
~~ The more feedback you provide, the better results you will see.
~~ Designers are not offended by "Not Interested".
~~ Over-use of "Not Interested" discourages participation.
~~ Designers earn points for designs ranked 1st - 10th. We like to earn points.
~~ After your contest closes it will enter Judging phase. You can re-rank designs in Judging.
~~ While in Judging, the designer ranked in first place can submit revisions

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

You can also look in: https://logotournament.com/forum/contest_holder_discussion
11 years ago
weedo
France
I just made an update to the brief :

Here are some more information about Headoo :

If everything goes well :) Headoo will be a big international and successful company in 4 years, with customers in the US and Europe.
We will use the new technologies in the web, photo/video field and tablets and bring that to the beauty market to help them sell better.
Our service is B. to B.
Key factor of success will be ease of use, because those people don't want to manage hardware problems and cumbersome user interfaces.
Once again, our ambition is very big and the logo has to show that.
11 years ago
weedo
France
Very important : can you work on a neutral (=>white/transparent) backgound.

Thanks
11 years ago
weedo
France
I see a risk with our name : the name begins with a H => some logos seem like Hotel logos. It is important that the logo should not seem to a hotel logo.

I would not play too much with the H.
I think it is more interesting to play with the complete name and with the 2 parts of the name : HEAD+OO
11 years ago
weedo
France
Definitely don't like the idea of a H as the main symbol of the logo
11 years ago
weedo
France
The logo must tell a story, the wedding of beauty, image and technology.
11 years ago
weedo
France
Hi everybody,

1. English is not my mother tongue, I'm not 100% familiar with english.
2. I'm french, and as you know, we french are very arrogant :)
3. Because of 1+2, what I write may seem unfriendly, and sometimes very unfriendly. Please, believe me, I'm everything but unfriendly. I want to give good feedback and when I reject something, I tell you why I don't like it very directly. Don't take it personal because I barely look at the designer name/nationality.
Thanks a lot for the hard work !
11 years ago
blabla
United States
Can you please explain what is it exaclty what your company does?
Merci.
11 years ago
weedo
France
We are creating the company. We are in early steps at the present time.
We find that the beauty sector actor (ex : hair dresser) does not use the new technologies at their full potential (social network, mobile device, numeric photography, etc.)
We want to help them use those technologies to sell more, for loyalty programs, recruit new customers, improve customer satisfaction, etc.
11 years ago
weedo
France
Just for information, the final decision will be common among three people, so any of the first 10 or so can win :)
11 years ago
weedo
France
Face in the logo is the way to go. Sorry, we discovered that so lateā€¦
11 years ago
weedo
France
Il will just rank from now, no more comments, because only 28 min left :)
11 years ago
weedo
France
Thank you, you did a terrific job. We are going to review everything, will keep you informed.
11 years ago
Ivan F
Canada

LogoTournament Staff
Contest Note: Hi all this contest is extended. The client requested more time for the following reason:

"Hi designers, Thank you for the work so far, In our decision process we discovered very late that we want a face in the logo. Blame on us. As a consequence, we feel sorry that designers couldn't maybe give their full potential due to a lack of time.

So we decide 2 things : - We ask for a 3 day extension of the contest. - We increase the price package by 100 $. Here are 2 more important guidelines : - We want a human face (beautiful, pretty and happy) in the logo. - The logo must be very clean and usable on multiple surface easily (Web, Print, Billboards, Signs, stickers). Preferably, we should be able to change the color easily (which is the case of some logos ranked among the 10 first but not all). Cheers :) K."
11 years ago
weedo
France
Just increased prize
11 years ago
weedo
France
Some more feedback :

- The logo must look OK on a small size (like 50x50 px for the image without text)
- Overall, we have good entries but the technological part of our project is often forgotten.
11 years ago
weedo
France
Please don't copy #274 and #269 but look into new ideas.
Many logos, even among the firsts, lack of

* Hapiness/Joy
* Technology
11 years ago
weedo
France
Oups,

Hi,

I am travelling right now, so my y associate took the lead, so he completely changed the ranking.

I have to talk with him :)

K.
11 years ago
Alexandru
Romania
:))
11 years ago