Haul SaintsLogo Design Contest

Logo Design Contest
Contests / Haul Saints

Haul Saints has selected their winning logo design.

For $475 they received 238 designs from 23 different designers from around the world.

Logo Design Brief

Client
Australia
Slogan
Trade supplies before your eyes
What We Do
We provide an app-based on-demand material delivery service for tradesmen and contractors.
Industry
Internet
Color Preferences
No existing attachment to colours yet. Curious to see how the following combinations would work:
Red and Yellow
Blue and Orange
Blue and White
Red and Grey
Our Ideas & Additional Information
No existing ideas for the logo. The name "Saints" was used both as a play on words but also for the association with someone whose job it is to help, someone you can rely on and someone who can perform miracles. Symbols like the halo are an obvious choice but I'm open to anything creative. I'd like the logo to have a connection to both words "Haul" and "Saint" and have the logo make sense rather than be too abstract. Ideally the logo would be iconic in its own right outside of the words as it will be used in/on a number of mediums including mobile phone app.
Themes
Masculine
Simple
Modern
Refined
Secure
Style Inspiration
Contest Attachments
 Inspiration only
The client does not own the copyright to this file and it is for reference only.
Any logo elements must be significantly different.
 Inspiration only
The client does not own the copyright to this file and it is for reference only.
Any logo elements must be significantly different.
 Inspiration only
The client does not own the copyright to this file and it is for reference only.
Any logo elements must be significantly different.
 Inspiration only
The client does not own the copyright to this file and it is for reference only.
Any logo elements must be significantly different.
 Inspiration only
The client does not own the copyright to this file and it is for reference only.
Any logo elements must be significantly different.
 Inspiration only
The client does not own the copyright to this file and it is for reference only.
Any logo elements must be significantly different.
 Inspiration only
The client does not own the copyright to this file and it is for reference only.
Any logo elements must be significantly different.
 Inspiration only
The client does not own the copyright to this file and it is for reference only.
Any logo elements must be significantly different.
 Inspiration only
The client does not own the copyright to this file and it is for reference only.
Any logo elements must be significantly different.
pdf
 Client Owned
The client declares they own the full copyrights to this file or have a license to use it in a logo.
Any elements can be included in the logo.

Entries

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Discussion

 
Client
Hi Designers, Thank you all for your early entries. Its great to see a diverse range of designs and get a feel for a number of different directions. I thought I'd give some general feedback to everyone based what has already been produced.
1. I'll most likely select a logo with a separate icon (image) rather than just words.
2. I'm unlikely to select an icon made up of the letters H and S unless it can cleverly convey saintlihood, mobile delivery, or preferably both. The image could also be based on promoting our core benefits which are speed and convenience.
3. The entry I have shortlisted contains an image which combines the halo with some packages and creates a visual connection to the words. The image without the words may not make sense to most people but together they make for a stronger message.

I like what I'm seeing however. Great work.
7 years ago
 
Client
Hi Guys,
Just thought I'd provide another update based on the entries already uploaded. Some of these have given me ideas which I would like to explore.
In addition to my previous comments, some of the images (I'll use the words 'image' and 'icon' interchangeably - I mean the image part of the logo, whereas the 'logo' is inclusive of the text) I'm seeing are relatively generic. In thinking of the icon a little more closely, my feeling is that the icon should be very simple in its form and unique in that it is a custom design and not something that can be too closely related to an existing brand. I'd also like to look at it in years to come and think "that was really clever" in that whilst being very simple it still manages to symbolise who we are what we do.
I was thinking of exploring the icon taking the form of a wing or wings. I did look at #3 and was thinking of taking the orange part of this well known symbol and stretching it to resemble 2 symmetrical wings. The wings may also look like the letter "H" and have an association with saints as well as being symbolic of flight or in our case - speed/flying to you. The closest existing logo I can think of resembling this thought would be that of Hurley ( I have attached an image).
I've also attached a collection of other images found whilst googling "wings" which I thought were very simple and could be used as a reference point.

Again, I'm happy to see whatever you guys come up with and whatever you think may work.

Thanks.
7 years ago
 
Client
Hi Everyone,

I thought I'd post another comment with just over a day left in the contest. Firstly, thank you all for your entries and marvellous work. I'm thoroughly inspired by the amount of design talent I've seen and really enjoy the process of interacting with you.
I've been doodling on paper some ideas that have come into my mind and have attached the sheet as a pdf. They are by no means an instruction but I would love to see what professionals can do with them. They are only sketches and a little rough but feel free to use them, build on them or show me your own take on them. By all means feel free to come up with something completely different as well.

Keep up the great work.
7 years ago
 
Client
I'd like thank everyone for their effort and creativity during this competition. I was really impressed by the talent and how easy it was working with you. Selecting the winning design was difficult due to the large number of great options available.

Happy Designing.
7 years ago
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