Höferle Consulting Logo Design Contest

Höferle Consulting has selected their winning logo design.

For $250 they received 202 designs from 30 different designers from around the world.
Contest
Logo Design Brief Hide
hoefec
United States

Slogan

Intercultural Solutions | PR | Community Relations

What We Do

Coming from a strong bi-cultural (German-American) professional background, Höferle Consulting connects and consults businesses, decision makers, organizations, associations, artists, activists, educators, faith based groups, and other entities of public life by assisting with their needs in communications, PR, marketing, intercultural relations, interpretation/translation, transatlantic business relations, and strategic business development.

Industry

Consulting

Top Three Things to Communicate

#1 - Höferle Consulting is bilingual, bicultural, understands and speaks both, “Tennessee (USA)” and “Germany”
#2 - Höferle Consulting acts as a liaisons manager, intercutural specialist, connector, enabler, mediator, network creator
#3 - Höferle Consulting communicates, consults, moderates, bridges cultural differences, mediates, translates

Our Target Audience:

The audience for Höferle Consulting consists of upper (CEO, President, etc.) and middle management, business owners, politicians (on state, city and county levels), international enterprises (especially German and American), school boards, educational policy-makers, business development specialists, investors, analysts, human ressource managers, relocation specialists, ad agencies, news media, alternative energy specialists, non-profit organizations, artists.
Demographics: all ages (18+), all genders, all education levels, all incomes, all ethnic groups
Location: Southeast Tennessee (USA), tri-state area (Tennessee, Georgia, Alabama/USA), Germany/Austria/Switzerland, USA in general
Psychographics: Ideally, clients come from all walks of life with many different individual backgrounds and sets of values. Höferle Consulting is located in a rather provincial setting in Southeast Tennessee, and is dealing with clients that are both locally/regionally rooted but also internationally active with some big corporations and their local affiliates maintaining offices/production sites here. Some clients are more rural/provincial, others are urban/metropolitan.

Color Preferences

like to see: grey, white, black, dark brown (maybe also dark green and/or dark blue)
don't like: red, yellow, orange, purple and all other bright colors

Our Ideas and Additional Information:

I found this font that I liked: BlairMdITC TT-Medium
I wouldn't limit myself to that. Just saying I thought it looked cool. But I guess there other nice fonts out there.

Themes

Simple
Gray
Serious
Refined
Masculine
Subtle
Elegant

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television
Clothing

Entries
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Discussion

Discussion

hoefec
United States
@ #1: ufotofu, I like the font. but I'm afraid the logo-letter is way to playful and old-timey. are you familiar with the "H" in the logo of TV show "House" (or "Dr. House")? that would be better.
12 years ago
hoefec
United States
I really like how entz has tried to capture "H" and "C" in a monogram logo. we're getting closer.
12 years ago
hoefec
United States
I really like a linear structure in the logo. also good: a font that uses caps, maybe one where the initials "H" and "C" stand out/are a little bigger.
12 years ago
hoefec
United States
I still would like to see more monogram logo types, please.

12 years ago
hoefec
United States
I added another color option: a dark, chocolaty BROWN might also work
12 years ago