Growth in ConnectionLogo Design Contest

Logo Design Contest
Contests / Growth in Connection

Growth in Connection has selected their winning logo design.

For $475 they received 218 designs from 33 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
Growth in Connection (GIC) is a national non-profit think and action tank whose mission is to foster authentic connection, particularly across difference—in the home, the workplace, and the community. Our work is about reframing the definition of success—not as how autonomous and independent we are, but rather, as how connected and interdependent. Humans are hard-wired to connect and yearn to grow in connection to one another. Hence, our name.

We aspire to help shift the conversation away from an individualistic "up-from-bootstraps" mentality that creates loneliness and isolation, toward a more collective and relational way of being in the world.

We aspire to do so by strategically reaching out to the public, the media, policymakers, and thought leaders.

We also support the burgeoning number of scholars and practitioners around the world who embrace this approach to improving individual, familial, and societal health and well-being.
Industry
Non-Profit
Color Preferences
Green
Blue
Maybe purple, though it depends on the shade
Maybe orange, though it depends on the shade
Our Ideas & Additional Information
--Interconnectedness is key; it's all about relationships
--Culture can be an agent of connection or disconnection. This is a central tenet of Relational-Cultural Theory, which guides our work. We talk about "power over" vs. "power with", with the latter signaling mutual respect and empathy. Failure to make power an explicit part of the conversation simply reinforces prevailing notions of power in Western culture.
--The notion of change being a constant in our lives--waves constantly moving and shifting; movement toward connection
--We would love it if the words are accompanied by a distinctive symbol, and even better, if they can be integrated.
Themes
Simple
Colorful
Modern
Refined
Adventure
Style Inspiration

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Discussion

 
Client
Anyone want to try to work a five-petaled, abstract flower into the logo design?
5 years ago
 
Client
How about some waves that move toward eternity?
5 years ago
 
Client
Here's another experiment: abstract rendering of people communicating with one another.
5 years ago
 
Client
Hello, Designers!

Here is a quote from the founder of the theory that informs and animates our organization, Growth in Connection:

"Change is the essence of life."

Given what you've already contributed, does this spark any new ideas for you?

Thanks for engaging with me in this tournament. I'm so impressed by and grateful for everyone's creative efforts!
5 years ago
 
Client
Dear Designers. This is not inactive! There is a problem with my "rank" function so I am unable to rank. I am responding to some of you to let you know that, but please keep the logos coming. Hoping to have the ranking function fixed soon. Thanks!
5 years ago
 
Client
A few of you have withdrawn. Please note: I am not rank ordering the logos at this phase. I am just sorting between those that don't work for us and those that do. Please keep your designs available!! Thank you!
5 years ago
 
Client
A few of you have withdrawn. Please note: I am not rank ordering the logos at this phase. I am just sorting between those that don't work for us and those that do. Please keep your designs available!! Thank you!
5 years ago
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