What We Do
You know how business owners are busy running their business so they don't have time to worry about their marketing strategy? Because of this, they end up trying random things "with a hope and a prayer" that it will work to grow their business. Grayson Media helps small business owners avoid the "marketing money-pit" by guiding their marketing efforts by using CLEAR MESSAGING and SMART STRATEGIES that are proven to deliver remarkable results. We help a brand UNLEASH ITS FULL POTENTIAL.
some ideas... Teal, turqoise, shades of cyan, light grey, dark grey, black, white. I've uploaded a screen shot of the color I am using on my website. The Hex Code is #0E88AD. Thanks!
Our Ideas and Additional Information:
You can go to my website for my color palette and ideas: www.grayson-media.com
I would like to see the words "Grayson Media" be in an elegant/distinctive/artistic font. I imagine some sort of graphic to the left side or over the top that gives it a unique feel and communictes what we do. (See more about that below.) Perhaps the graphic could be used as the favicon. Ideally, I'd like the tagline included in the logo but it is not mandatory.
NOTE: I am a StoryBrand Certified Guide. What that means is I can help a small business owner clarify his/her message so that customers will listen. This helps them cut through the marketing NOISE and engage effectively with their clients.
Since CLARITY is very important to my brand, I need my logo to visually communicate clarity, simplicity, and a laser-beam-focus on only what's most important. I can't afford to confuse people with my logo -- my business name is already confusing enough. That's why I added the tagline and am hoping you can visually express what I do through the logo. Here's more about that...
Also, as a StoryBrand Certified, I help small business owners be the GUIDE for their customers. I do this by helping them focus on the PROBLEMS that their customers are having, and then we present a PLAN to solve those problems. So it would be great if my logo could visually communicate that Grayson Media provided a PLAN for its clients... and it helps its clients provide a PLAN for their customers. So planning and plans are very important to my brand, too.
I've attached a logo that I like from my industry... I don't LOVE it -- the samples I chose are much better -- but I wanted to give you at least an idea of what I was thinking before I signed up for Logo Tournament. Hopefully you can take my idea to the next level and show me something special that I didn't even know I wanted/needed. Thank you!
I've seen a lot of logos come through with a special treatment on the GM. That's actually not what I'm looking for. GM means nothing to my clients. I need to show them visually that I can help them with marketing strategy and message clarity. Hoping I'll see more logo concepts that address this, thanks!