We are a one stop shopping destinaton for Fashion Savvy Teenage girls.
Industry
Retail
Top Three Things to Communicate
#1 - we are young, hip and contemporary
#2 - we are all about fashion
#3 - we have style
Our Target Audience:
Our customer is the young contemporay girl. She is affluent. She wants the newest in fashion without forgetting the basics. We are a one stop shopping destinaton and carry everything from the newest t-shirt, jean or sweatpant to the perfect party dress for her special occasion including the jewelry and shoes. Our whole store is pink . We have crystal chandeliers and lots of big white sofas.We try to excite the customer from the moment she looks at our window until she leaves the store with all her great purchases. We love customer service. too. Go to our website: www.gothamcityclothnig.com!
Color Preferences
MODERN....Our store is bright pink and so is our gift wrap. When they think Gotham, the customer thinks pink. We have crystal chandeliers and big comfy white couches for our customers relax on. We have also mixed in accents of a hunter green...
Our Ideas and Additional Information:
web site www. gothamcityclothing.com ....sources of inspiration...tory burch designer, viceroy hotel in los angeles, kelly wearstler designer...beverly hills hotel, los angeles, california...
Themes
Feminine
Colorful
Bright
Luxury
Expensive
Playful
Style
Wordmark
Stylized type that may include small abstract or pictorial elements.
Pictorial Mark
Literal or representative imagery is used to symbolize the brand.
Letterform Mark
A monogram usually consisting of 1-3 letters.
Emblem
A badge that usually envelopes the logo
Character
A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.
Applications
Web
Print
Signs
Diamond Contest
We're sorry, but this contest is presently open to a limited pool of designers.
We are still looking for something girly, feminine but powerful. Our name must be encolsed in some sort of scroll or shape along with a pattern or icon. Hearts are a confict of interest, stars might be too young. Perhaps a face, eyes, mannequin form. We want it to be youthful, cool, a little sexy but not too seductive. Some of the fonts are cool and modern but lack femininity. I know you can do it!!!! We are not opposed to keeping our current type-face but having design around it evolve. thanks!!!!!
