What We Do
We are a social influence brand, basically we are aspiring YouTube/Instagram celebrities for people who love the new Jeep Truck that is coming out next year.
Top Three Things to Communicate
#1 - Masculine
#2 - Bold
#3 - Brotherhood
Our Target Audience:
Mid 20’s to mid 50’s is our primary market, off-roading Jeep truck owners and gear heads, typically middle class, 90% men. Industry is off-road and automotive.
Green, Orange, Grey, Black, Blue.
Our Ideas and Additional Information:
Want a Gladiator’s Helmet/Mask (Like an ancient Greek Fighter, Like a Spartan) we want a forward facing Mask/Helmet logo, it needs to be simple somewhat or be able to be simplified so we can have METAL accessories made for people to put on their vehicle in their hitch receiver.
The name of the new Jeep Truck is Gladiator, hence the name.
We want the 7 slots of the Jeep Grill to be where the mouth of the Warrior is, as you’ll see in our examples.