Fuel EspressoLogo Design Contest

Hi this is one of our favorites so far. Can you play around with some different fonts for Fuel and try some in capital letters also.

We love the espresso mile counter. Can you try and add a couple more features from a speedometer like the speed gauge lines up top and maybe a small coffee cup where a low fuel light would come on.

Love the colors thanks for the entry.

I will get to work on that ASAP. Thanks for loving my work!

Cant wait to see what it looks like

Still working! I'm chaging up the odometer text a bit to be more readable. I'm also looking to make the logo less solid, with the text red against a white background. Stay tuned.

#69, #70, #71, #72 for you! Some refinements and improvement to the odometer text, and incorporating a gauge look with the dots across the top.

Hey great job. We still really like 16. I like the espresso written in lower font. Maybe the last 0 in white like the others would be a nice touch? Im not sure.

We also love the way 16 is shaded. It looks like a light is shining down on it. It looks good in 70 too but is a bit too strong.

Everything about 16 grabs us apart from the font. We have shown it to friends and family and the big concern is people not being able to easily read Fuel at first glance. That being said we like how the font is slightly slanted and if you could find a font (either lower case like 16 or capitals) that would work where the ends of the F and the L meet the white border, then we would love to see that.

We like the dots for the dash. Not so much the coffee reference above the u. For the coffee reference do you think you could do just a small white coffee cup with a bit of steam coming off it below the writing, like a low fuel light.

Love your work, will definitely talk more over the next few days.

#82, #83, and #84 for you. Hope you like!

Very cool

Are you liking the font in #16 a little better than you were? I will upload some more variants for you soon!

Hey no we like the font in 83 better. I still have 16 there as I think we like the lesser detail.

Can you do 83 but get rid of the dots at the top altogether. It looks too busy now that I see it. And then move the coffee cup to above the word "fuel". Can you change the cup a little to make it look more like a cappuccino or espresso cup, rather than a coffee mug. A little bit more delicate. And put the steam coming off the top of the cup.

And then can you show me exactly the same thing but without and light shading, just the red, black and white.

Thank you!

Thank you for the great feedback. I will work on these changes for you.

I think I like the last o of espresso better in black not white.

Cheers

#103 and #104, here you go! You're right on about the coffee cut going up top. I like.

#106 and #107...a new twist...er, peel on it!

#110--metallic depth.

#111--metallic, carbon fiber, super-shiny shadowy textured depth explosion!

Very cool updates. Still not completely sold on the coffee cup or the steam coming off it. Here are a couple of examples. They don't need to be exactly like this but it gives you an idea of the shape and the steam. It can maybe be a little smaller too. With or without a sauce plate.

I guess it needs to be a little more feminine or delicate.

http://us.123rf.com/400wm/400/400/silantiy/silantiy1011/silantiy101100009/8214081-in-drawing-the-cup-from-coffee-is-represented-three-grains-nearby-lie-it-is-all-on-a-white-backgroun.jpg

http://image1.masterfile.com/em_w/05/07/37/400-05073760w.jpg

http://image1.masterfile.com/em_w/05/07/37/400-05073760w.jpg

Modify 103, 104 and 110 please.

Thanks a lot for the submissions.

#138, #139, #140, with the delicate cup! I look forward to your decision!

#144 (no mileage counter)...simplicity!

Thanks. Can you please do one more thing if you have time. Do one like #140 but can you make the cup a little smaller and raise it up higher. Right now it kind of looks like a dotted cursive letter "I".

Thank you!

#145 and #146

Referencing above, I made two different concepts to eliminate the confusion with it looking like an "I"...hope this helps.

Hi we are really close to selecting a winner. Can you do a couple more small adjustments?

Can you take #146 and make the last "o" in white like you did on a couple of others?

And then can you take #146 and try a couple of different steam patterns on top of the cup? Show us them on both the black "o" and the white "o" versions.

Thank you very much and good luck!

I will get this done ASAP! Thank you.

Here are some of the revisions you requested. More to come tonight! For now: #147 and #148

Looks good. Like the "o", people straight away can figure what it is.

Try 1 or 2 wavy steam lines only coming from the middle of the cup.

Cheers

Can we also see espresso written a little bit bigger, like in your original entry #16?

I know you shrunk it because of the different font but see if you can make it a little bigger.

Thanks

I will do that, getting all those revisions up for you tonight! Pacific time, FYI (Portland, Oregon).

#149 #153 #154 , #150 #151 #152; these all have enlarged "espresso" with the three variants of steam pattern. One set has a white "O", one does not. Let me know if you need more tweaks. I have an unlimited tweaking policy. I want this to be right what you need.

My personal fave is #151 because the steam pattern flows the direction of the text!

First of all congratulations, you are going to be our winner! We have loved your stuff from day one. Thanks for all the tweaks you have made. We have one more to do tho.

Our favorite and new number one ranking is #154. We decided the black "o" is the way to go. The only thing we still want to see a little more on is the steam coming off the cup. We like #154 but are more looking for 1 or 2 wavy lines going straight up from the middle of the coffee cup, not joining together to almost form a shape.

Examples are...

http://2.s3.envato.com/files/275065.jpg

http://thumbs.dreamstime.com/thumbsmall_493/1270615351g148t7.jpg

http://i.istockimg.com/file_thumbview_approve/6715809/2/stock-illustration-6715809-coffee-cup.jpg

Try a few different ones using everything else from #154 and we will get this done. Why we are focusing on it is because I may use just the coffee cup and steam image on the red background as part of my vehicle wrap.

Thanks again and congratulations. We look forward to seeing the tweaks.

Yes! Revisions forthcoming! Thank you!

#155, #156, #157. Let me know if you need more!

For what it's worth, I'm leaning towards #157; just my two cents as a designer.

Congrats we just picked #157 as the winner. We would also love a copy of just the coffee cup and steam also, as we may use that in some advertising materials.

What other services do you offer. Are you a company?

I have uploaded the final files for you! See my private message for details.