Franchisee DevelopmentLogo Design Contest

Logo Design Contest
Contests / Franchisee Development

Franchisee Development has selected their winning logo design.

For $375 they received 113 designs from 9 different designers from around the world.

Logo Design Brief

Client
New Zealand
What We Do
Measures and reports to franchisee KPI in their business.
Industry
Restaurant
Color Preferences
Open to idea - but suggest silver or grey for business look
Red is low performance
Green is high performance
Themes
Simple
Colorful

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Discussion

 
Client
Hi to all designers.

This is a fairly simple straightforward image that I'm after.

We complete a yearly review of our business and grade all our stores with a final performance number.
I've attached a sample artwork speedometer - and this is the sort of look I'd like.
Colors need to progress from low (red) to medium (orange/yellow) to green (top result).

The image likely can be a 'D' shape - but open to ideas.

In terms of scale, it doesn't have to run from 0-100. We also measure sales as an index, and that can range from 50-150 based against same week previous year.

The artwork needs to be able to adjust the 'needle' as we get a different result for every store we review, and will output a different image for each store/result. Or we will build a library of results from low to high with the needle reflecting the range of number and we will just adjust the actual number (i.e., range from 70-75%, number displayed may read 72.1)

Suggested text based on the sample image would be
' low - STORE RANKING result - high '

Look forward to your suggestions and concepts.
Many thanks
Stan
12 years ago
 
Client
Morning designers.

Can I be clear - I'd like an image that is based around on what you see in a car dashboard and the speedometer.

We don't need any text (Franchisee Development) outside the image - just the suggested text as noted in the posting above.

Many thanks.
Stan.
12 years ago
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