#1 > two person make contact (make circle with their hands) and making conversation (speech bubble) Please feel free to ask if you need to see other changes/revisions :)
We thought this was a very creative and insightful idea. Like most great logos, there's more going on than is immediately apparent. For the non-artistic on our staff, they immediately saw a 'cat'. ;)
We don't want to lose this idea - can we explore other variations?
Thankyou, i can understand about the cat, i just upload some tweaked version with unsymetric shape, so it can eliminate the cat-looks :) please check entries #20 and #21
I think #21 is closer to target...immediately clear that its a text bubble and the people shapes come through cleanly. Is it possible to move the text next to the logo and add "Brother" or "Sister" above the existing text? We'd like to "customize" the logo for each audience.
We also like how the square evokes a mobile app icon on the phone. This could also be easily configured for a different background color and/or different colors for the "people" inside the square.
#21 is definitely a front runner for the team. They'd like to see a couple small edits. Increase the font size of "Brother" - make gray. Can you remove the space between "For" and "Life"? Make "For" all lowercase, same size as Brother and gray also?
Thank you for the continued tweaking - we're getting close. In #52, you made "for" and "LIFE" the same font size, but for some reason, in #51, you made the font size for "for" smaller than "LIFE". Please update #51 to make them the same font size.
Also, one thing to keep in mind is that "Brother" and "Sister", etc are custom solutions on the forLife base - and will need to be added - as you've done in #51. Any creative thoughts you have about how to add this into the design would be entertained (and appreciated). Is it a different color? a different font? a different font size? Looking for ideas on that.
Please also stay on the look out for global comments in the tournament - as we may call out things about other designs that would be good to consider as we fine-tune things.
#60 is popular with the entire team. Can we see it with a thinner font? For example, submissions #85 and #94 have a finer font and are more aligned with what we're looking for. We're also debating whether 'brother' should be lowercase. We definitely like the word "LIFE" in all caps and larger. The concept that this is a solution that can stay with a user for years is a big priority.
The other question was how we can create a simple version that would work well when we print in black and white. We'll keep a color splash for web application, but sometimes we won't have the ability to print in 2, 3 or 4 colors. Any ideas?
Thankyou, please check entries #129 and #130 in entry #130 i made the logo in single color (black), and about the series we can also use different shape. maybe like rounded square = Brother, circle = Sister, flame shape = firefighter, etc, please check my latest entry that using this concept, #132 #133 #136 and #137
If we choose your design, it is feasible to get color and black & white versions with "brother", "sister" and one plain (just "forLIFE")? Also, will you be able to provide the font you used so that we can mirror the look on webpages, marketing materials, etc.?