finmarkLogo Design Contest

Logo Design Contest
Contests / finmark

finmark has selected their winning logo design.

For $375 they received 172 designs from 32 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Marketing and Web development services
What We Do
We offer marketing and Web consulting services in a way that is creative, warm and friendly but not clownish, cartoonish or jokey and we provide Website and application development that is smart, accessible and professional without being stuffy or buzzword/jargon heavy.
Industry
Consulting
Color Preferences
Nothing straightforward - colors should be mixed - probably with a little grey so they feel sophisticated without being dreary. There's a fine line between a very appealing light green and one that looks like vomit. I'm counting on the designer's eye to make that choice.

Nothing bright - like a super bright red or hyperlink blue.
Nothing scary - like an ominous black/grey or daggers or teeth.
Nothing like easter pastels - its not a game company or fantasy land.
Our Ideas & Additional Information
These are top firms successfully competing in the space at the level I want to reach but am not there yet. Check the strategy and use of colors but make sure the logo is not derivative because it will be unusable:
www.lenati.com/ - simple square with a fade that works well
www.beargroup.com/ - wonderful colors in the word "Bear" and at the bottom of the Webpage
www.sweckercreative.com/ - more creative than I need to be - but amazingly interesting and appealing. You WANT to call this company.
www.fuseiq.com/ - simple but works
www.24seventalent.com/
www.totalreclaim.com/ - out of date - but see how the navy blue is mixed with a little grey to give it a mature feel?

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Discussion

 
Client
I trust good designers to take me somewhere I can't get to on my own. My directions are merely a guideline. Your creativity, eye for color and balance and experience are more important than anything I can tell you about my project. Thank you so much for taking a crack at my logo.
11 years ago
 
Client
Thanks to everyone for your thoughtful and beautiful designs.
11 years ago
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