(The) Feral FundLogo Design Contest

Logo Design Contest
Contests / (The) Feral Fund

(The) Feral Fund has selected their winning logo design.

For $400 they received 203 designs from 20 different designers from around the world.

Withdrawn

New
#8

Withdrawn

New
#33

Withdrawn

New
#9

Withdrawn

Prefers others.
#34

Withdrawn

Prefers others.
#32

Withdrawn

Prefers others.
#22

Withdrawn

Prefers others.
#21

Withdrawn

Prefers others.
#20

Discussion

 
ajp
Client
#9 and #10 Thanks for these - they look great. I like the different colou and it does tend to look Australian (our wide brown land). I'm in two minds about the imagery of the cracked ground, although it looks pretty good. Australia is plagued by droughts, so we operate in a market with a number of drought relief charities/environmental groups. so using dry land imagery might lead to confusion.

The other comment I'd make here, and generally is that I like the slogan on there but it disappears quickly. Would we be better to just say "hard yards for the environment" of "doing the hard yards" to shorten it? We have flexibility.
15 years ago
 
Logo Designer
Thank you so much for the feedback! That's what makes this process work. I will give you a few more versions, keeping your comments in mind.
15 years ago
 
Logo Designer
I have tried to give a feeling of urgency, with the baked earth closing in due to damage. I hope this is moving in a direction you like ...
15 years ago
 
ajp
Client
Important point - Tasmania is a State of Australia and they get pissed off if we leave them off maps.
We do about 5 big projects there too!
I'm in two minds about the cracks going to the sides - does it look like Australia is falling apart? Maybe that's a good thing...
15 years ago
 
ajp
Client
I've got rid of the ones I read with the U and N merging too much in Fund.
Would it work with the words acroos the map?
15 years ago
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