Hi Damien, following a further evaluation we've re-ranked the proposals.
#27 tops as it has a stronger visual impact.
There are some variations we suggest:
- remove that pointy angle between the first e and S, working on the fonts
- add some gradient and effects to the flat gray fonts (
#28 looks great, if it wasn't for the unpractical dark background)
- instead of a chilly can we try with saffron ? an expensive spice, with a characteristic colour if not shape
- in
#37 the multiple chillies convey variety at a price of strength. Can we try with different colors on the same single chilly ? the colors of the "e" in
#22 looks pretty hot (& spicy)
- also in
#36 the dots convey variety at a price of meaning. Can we try to replace dots with powders ?
Looking forward to see the elaborations.
Mercie.
Salut
Luca