EcoBoom Logo Design Contest

EcoBoom has selected their winning logo design.

For $250 they received 320 designs from 70 different designers from around the world.
Contest
Logo Design Brief
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ecoboom
United States

What We Do

Trendy organic clothing company, it needs to be sleek and high end, but with color and unique design. We are doing three lines of clothing. One for Babies and kids, a lower end line for women, and a high end line of clothing for women. All the clothing will have accents of neon colors in them, but all the fabric is 100% ecofriendly.

Industry

Retail

Top Three Things to Communicate

#1 - Elegant and smart
#2 - Fun and creative
#3 - fashionable and trendy

Our Target Audience:

Women will be buying clothing for themselves and their children. Women will be eco-conscious, stylish, fashion-forward. They will have moderate to high income and will be happy that the clothing is high quality and eco-friendly but will be drawn tot he line because it's hot. The designs will be edgy and cool with bright colors, NOT traditional hippie-wear. The women will be in the 22-40 age bracket and will likely be current boutique shoppers, online shoppers and will live on either US coast, Europe or large cities in the central part of the country. They will care what people think of their clothing and their children's clothing - they are less practical and cheap than most (esp these days!). They may not look at the label (because price doesn't matter) but will see the inside label and need to be intrigued...

Color Preferences

Bright colors - even neon! (nothing muted and we're less keen on green than a mix of bright colors) Black with bright colors also works to make them stand out.
yellow, green, blue, pink, orange, purple, red

Our Ideas and Additional Information:

we'd like to see some efforts that combine these two images:

brazilets.com - the circular tile logo at the top. don't worry about copying form this design - it's our sister company

we'd like a circle with ecoboom in the middle and we'd like the circle to be concentric off-center, imperfect circles made up of either squareish tiles (like the brazilets logo) or smaller circular tiles in bright colors.

http://www.allposters.com/-sp/Colour-Experiment-no-2-Posters_i3517748_.htm

Can you try to merge these two images ? feel free to send us a note with questions - we're excited to see your ideas! THANK YOU!

Themes

Simple
Colorful
Bright
Loud
Luxury
Playful
Modern
Exotic
Adventure
Refined
Elegant

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
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Contest Entries

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Discussion

Discussion

TahiaDesign
Argentina
Hi!,
Do you have a link to see the stuff you sell? Or only flip flops (I assume the reference was HAVAIANAS),

Nat
13 years ago
ecoboom
United States
Good question! We don't have a site yet, but we will be selling women's casual clothing as well as children's clothes and some accessories ie blankets. We don't want to be limited, but we certainly won't be selling just flip-flops!
13 years ago
ecoboom
United States
We also will use bright colors as accent colors on neutrals or naturals and even neon!
13 years ago
ecoboom
United States
I just updated the description of our product and wants a bit - hope that helps! Thanks for all your ideas!
13 years ago
ecoboom
United States
Here are some more ideas and images to draw from. We are interested in bright colors, circular and concentric circles and graduated color changes. We like 1980's themes colors and fonts. Here are some links to check out for references.

neon circle colors in the first pic here:
http://www.fashion-ation.net/category/women/post/100/numero-97-–-bang-bang.aspx

graduated color changes and pixillation in this first shoe:
http://www.thecoolhunter.com.au/article/detail/1563

the bright stripes in the second row from left in the middle - maybe this design rather than a circle - maybe this perspective trick of the eye would be cool w ecoboom where the white window is in the middle:

http://www.thecoolhunter.net/images/stories/2007pics/storiesnew2007pics/marchpics/officeset6%20copy.jpg


circles and colors of first mixing bowl in this image:
http://www.thecoolhunter.com.au/article/detail/1360/wake-up-and-smell-the-colour

i'm seeing graduated color changes in all kinds of rainbows on everything from coolhunter logo to the 'deargod' and 'design' logos on the far right - their sister sites to the virgin atlantic airplane design!
http://thecoolhunter.com.au/search/results/?cx=009407753533739123105:ttoz92yjr9g&cof=FORID:10&ie=UTF-8&q=neon+fashion&sa=Search
13 years ago
ecoboom
United States
we'd like to see some efforts that combine these two images:

brazilets.com - the circular tile logo at the top. don't worry about copying form this design - it's our sister company

we'd like a circle with ecoboom in the middle and we'd like the circle to be concentric off-center, imperfect circles made up of either squareish tiles (like the brazilets logo) or smaller circular tiles in bright colors.

http://www.allposters.com/-sp/Colour-Experiment-no-2-Posters_i3517748_.htm

Can you try to merge these two images ? feel free to send us a note with questions - we're excited to see your ideas! THANK YOU!
13 years ago
ecoboom
United States
Thanks, Nancy -

Could you pls alter both 70 and 88 to use the brighter color scheme from #83? I like 88 so far but think the colors need to be brighter... THANK YOU!
13 years ago
NancyCarterDesign
United States
I'll revise colors, sure.

It might help you to know that when it comes time to select a winner you'll have to have 3 different designers in the first three positions.

13 years ago
ecoboom
United States
THANKS Nancy!
13 years ago
RomaneLLI
Venezuela
good afternoon, please drop even if you are interested or not published designs are ranked as only the 4 first thanks
13 years ago
Please try to rank all the designs. We won't be offended if you rank us as "not interested". I promise! at least that way we will know that you have given these unranked logos a chance.

Thaks
13 years ago