Downtown Physical Therapy Logo Design Contest

Downtown Physical Therapy has selected their winning logo design.

For $300 they received 135 designs from 18 different designers from around the world.
Contest
Logo Design Brief
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downtownpt
United States

Slogan

Optimize life

What We Do

Improve quality of life for those that have pain or mobilty issues through hands-on treatment, rehabilitative exercise, healing technologies, as well as health and wellness education

Industry

Medical

Top Three Things to Communicate

#1 - Warmth/caring
#2 - Optimism
#3 - Strength

Our Target Audience:

Primarily 50-90 year-olds, but also 20-40 somethings. Both sexes are targeted, but females tend to utilize PT more so they would be a primary focus. Highly-educated downtown and suburbia dwellers, as well as business professionals who are relatively affluent. Opinions and values would probably range from moderate to conservative. Most are family-oriented, active and perhaps into the arts. At the same time, some of the seniors are probably less than active.

Color Preferences

Blues, greens, maybe some orange. I'm open to other ideas...

Our Ideas and Additional Information:

Perhaps a cluster of "downtown" highrise buildings/towers being supported by a set of strong, masculine hands....Again, I'm open to other ideas as well.

Themes

Masculine
Refined

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
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Discussion

Discussion

downtownpt
United States
Now this is getting very competitive!
13 years ago
downtownpt
United States
The top 5 or 6 are all very competitive...I'm having a very difficult time deciding.
13 years ago
downtownpt
United States
My biz card will have quite a bit of info on it so please keep that in mind.
13 years ago
Rucha
India
@ Downtown
13 years ago
downtownpt
United States
Thanks everyone! You are all so incredibly talented! It was a very difficult decision and an extremely close race! I wish I could take the top 25 with me. They are that good
13 years ago
downtownpt
United States
Good luck to you all!
13 years ago
RizZ
United States
Dear CH,
if this is your first time using this site could you please spare a minute to read this post:
http://logotournament.com/forum/general_discussion/914
even if you have used the site before i would definitely recommend reading it as it contains some important info that I'm sure you will find very helpful.
thanks!
bugy.
=)
13 years ago