Slogan
The Knowledge That Provides Hope
What We Do
We conduct workshops which objectively provide women, who are contemplating or in the midst of divorce, the information they need.
Color Preferences
Soothing shades, but probably not earthtones per se. Based on color associations you provided below, the green (for healing) and/or the blue (for knowledge) seem good
Our Ideas & Additional Information
We've asked divorced women their opinions and several themes are extremely common.
1 They lack knowledge and need to know what to do
2 They feel alone and want community
3 They don't know if they're going to get through this
In large part, we seem to be offering them a lifeline. We thought in terms of the traditional round life saver but using more subtle colors than the bright red so often associated with them.