A New View - CamdenLogo Design Contest

Logo Design Contest
Contests / A New View - Camden

A New View - Camden has selected their winning logo design.

For $275 they received 85 designs from 19 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
A New View is a public art project that will transform vacant lots currently used for illegal dumping along major transit corridors with dynamic installations, eye-catching artwork and creative programming. The project aims to engage and empower residents, affirming community identity through the transformation of spaces once degraded by waste with art, and impress visitors by using high-visibility spaces to promote neighborhoods and alter external perceptions of Camden.
Industry
Non-Profit
Color Preferences
Grey and Blue
Blue and Yellow
Black
White
Our Ideas & Additional Information
Something that evokes old v. new
May incorporate "eyes" (ie. to "view")
May include reversals/reflection of same image indicative of changing perceptions

No city skylines.
No trash.
Themes
Simple
Colorful
Necessity
Refined
Secure
Style Inspiration

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Discussion

 
Client
Thank yo to everyone that has created a logo so far. They are very interesting. Here are a few new suggestions:
-in addition to an "eye" other imagery that is reflective of "a new view" and "perception" are the following: window, magnifying glass, binoculars, telescope, glasses
-this is for an art project, so we would like to see something more colorful, but that can be modified to one or two color
5 years ago
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