Cloverdale Foods Logo Design Contest

Cloverdale Foods has selected their winning logo design.

For $300 they received 95 designs from 26 different designers from around the world.
Contest
Logo Design Brief
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tjrussell
United States

Slogan

Big Flavor Country

What We Do

We are a premium smoked/cooked meats company, specializing in pork, beef, and poultry products like ham, bacon, wieners, smoked beef brisket and rotisserie style chicken.

Industry

Retail

Top Three Things to Communicate

#1 - Big Flavor Country-farm freshness
#2 - Roasted with premium seasonings and flavor
#3 - Convenient-reheats in the microwave/oven/grill

Our Target Audience:

The 25-45 year old shopper pressed for time often grabs quick food items from their local store be it WalMart or other traditional supermarkets. Our newest venture is quick rotisserie style chicken especially suited for those shoppers or those stores that do not have hot to go chicken in their stores.

Color Preferences

Yellow, orange, brown, and black

Our Ideas and Additional Information:

www.cloverdalefoods.com

Themes

Masculine
Simple

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Print

Entries
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Contest Entries

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Discussion

Discussion

RedCupDesigns
Canada
I grew up with these products... I wouldnt change a thing
13 years ago
tjrussell
United States
Check out our website, www.cloverdalefoods.com.

I am looking for something that would incorporate our "Cloverdale Meats" emblem with more of a poultry twist if you will. Our new rotisserie style chicken has that fresh from the farm taste. The chicken product may end up under a family of roasted meats.
13 years ago
tjrussell
United States
I would also scratch the use of Cloverdale Foods in the product. Cloverdale Foods is our company name, Cloverdale Meats is the name we use on our branded products.
13 years ago
tjrussell
United States
17 1518
I would like to see 17, 15, and 18 modified to say "Cloverdale Farms." This would be the name of the company.

13 years ago
vaishakh
India
#18 its updated pls chck....
13 years ago
vaishakh
India
is it a farm or restaurant?
13 years ago
2B Pencil
Canada
All designers not following these simple rules will be removed..I suggest all designer re-size and remove borders and re-submit
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Submission rules:

* NO CLIPART (ISTOCKPHOTO, SHUTTERSTOCK, ETC.) EVEN IF YOU OWN THE RIGHTS.
* NO TRACING OR VECTORIZATION OF EXISTING CLIPART OR PHOTOGRAPHY (UNLESS YOU TOOK THE PICTURE)
* 350x280 pixels or (width/height ratio of 1.25:1) in JPG, PNG, or GIF format
* Only one variation per upload (example: if you want to show a logo in red, blue, and yellow. You would create and upload 3 separate files)
* No designer firm watermarks
* Neatly centered both horizontally and vertically with spacing all around. (No ugly oversized logos that hit the edges, negative space is a designer's friend!)
* No Borders - we are building a clean and consistent community portfolio.
* Your work must be created in a vector program such as Adobe Illustrator, and the final files MUST be delivered in .EPS format. Photoshop is not for logos and.
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Thank you for your cooperation
Scott
Logo Tournament Moderator
13 years ago
tjrussell
United States
I have extended my contest by 5 days. I have a few marketing personnel out today and Tuesdy. I need a few them to review some of the new entries.

New entries that caught my eye were: 25, 28/29, 30, 31, 33 and 36.

28/29 31, 33 - add my "Big Flavor Country" - thanks.

#30 - remove the "tastes like chicken" - that was a miss on my part
#36 - I like your all one word ""CloverdaleFoods"" and I also like your font choice. Change to ""CloverdaleFarms"" - your chicken 'in the egg' didn't do it for me. I think you will see by my ranking what it will take to get in the final 10. Thanks.

13 years ago
TahiaDesign
Argentina
Dear CH,
if this is your first time using this site could you please spare a minute to read this post:
https://logotournament.com/forum/general_discussion/914
it contains some important info that I'm sure you will find very helpful.
thanks!
13 years ago
tjrussell
United States
Thank you for the suggestion. I just completed reading your tips page. I wish I had read it earlier. I was however pleased to see 6 different designers. I have been pretty aggressive in dumping designs early. I will now rank as many as possible. Thanks for the tip.
13 years ago
foss
United States
A quick question. I see some entries say Cloverdale FARMS and some say FOOD. Do you have a preference?
13 years ago
irish51
United States
removed by me..
13 years ago
irish51
United States
thank you TJ.
13 years ago
2B Pencil
Canada
The Fatkid

I removed you post by accident
13 years ago