Clarkson Centre for Board Effectiveness Logo Design Contest

Clarkson Centre for Board Effectiveness has selected their winning logo design.

For $250 they received 104 designs from 24 different designers from around the world.
Contest
Logo Design Brief
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What We Do

The CCBE is a research centre at the University of Toronto with a focus on Canadian corporate governance and board effectiveness.

Industry

Education

Top Three Things to Communicate

#1 - Professional
#2 - Accurate
#3 - Reliable

Our Target Audience:

Our consumers tend to be large Canadian public corporations, institutional investors and business media. Individuals are generally high-income, highly educated, experienced professionals. Interests will include current events and trends in Canadian business.

Color Preferences

Blue, Grey

Our Ideas and Additional Information:

We are strongly affiliated with BeattyRowley, a governance consulting firm. We would like our branding to be consistent with that of BeattyRowley. It is not necessary for the imagery to be exactly the same, but colour, emotional impact and demographic appeal must be consistent. The new BeattyRowley logo can be seen here: (https://logotournament.com/contests/beatty_rowley)

Themes

Masculine
Simple
Gray
Subtle
Quiet
Serious
Refined
Elegant
Secure
Luxury
Expensive

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
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Contest Entries

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