CenterForLitLogo Design Contest

Logo Design Contest
Contests / CenterForLit

CenterForLit has selected their winning logo design.

For $375 they received 57 designs from 12 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Reading for a Reason
What We Do
We help people become better Literature teachers, readers and analytical thinkers through training seminars, curriculum materials and online classes for students and teachers of all ages.
Industry
Education
Color Preferences
Greys, Golds, Parchment, White, Deep Blues and Greens -- or any combination of these.
Our Ideas & Additional Information
The new CenterForLit logo will feature a PELICAN on the nest, feeding her chicks and shielding them with her outstretched wings.

In the medieval era, the pelican was thought to nourish her young in times of famine by plucking the feathers from her breast and feeding her starving chicks with her own heart's blood. The pelican thus became a popular symbol to medieval Christians of the grace of God in Christ, whose sacrifice provides nourishment and protection for His people.

We also think it's a pretty good symbol of the sacrifice, love and nourishment that homeschool parents provide to their children on a daily basis.

Though the image can be seen on stained glass windows and coats of arms throughout Christian Europe, we find a literary occurrence in Dante's Divine Comedy, where Dante speaks of Jesus as "our Pelican." (Paradiso, Canto XXV, Line 113)

We think the image of the nesting pelican beautifully combines three ideas which lay at the heart of CenterForLit's identity: Our love for all things literary, our commitment to the work of homeschool parents, and our utter dependence on the free grace of God.
Themes
Feminine
Simple
Luxury
Refined
Secure

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