What We Do
We provide solutions for homeowners that are facing foreclosure or other issues with their home. We help them keep their home, or sell their home, or we buy their home. We want to have a feel that as a company, we are just as friendly and trust worthy as a good neighbor. Our target is homeowners and those that own rental properties as well. This company will be for North and South Carolina. So I want the branding to give it a feel of the Carolinas and the Southern like charm those states represent. The company will be based out of Charlotte NC.
The obvious would be to use Colors of any major sports teams in the Carolinas. Or at least introduce some of those colors. However, I would also be ok with just using a nice blue against a white background. Any colors other than black, yellow, and purple.
Our Ideas and Additional Information:
Think of the vegetation indigenous to the Carolinas. Think of the state logo, any major landmarks, and whatever else may be characteristic of the Carolinas. This is not a tech company, so think more organic and natural. Keep it simple, but you can still have modern and classic elements.