Economics with a Conscience
What We Do
Better Republic is an informational website that reviews companies and products based on their enviornmental, labor, charitable and business practices.
Top Three Things to Communicate
#1 - Trust
#2 - Intelligence
#3 - Professionalism
Our Target Audience:
Target audience will be everyday consumers. Equally male and female, 18-50 years old based in the US, Intelligent but not snobby with an interest in the economy, enviornment, jobs, charity and labor. Politically left leaning or liberal.
We are open to almost any color. We like darker colors better than light ones and want to avoid excessive use of bright red. We like the use of black and gold, green, and the combination of light and dark blue.
Our Ideas and Additional Information:
Our logo ideas and web design have been evolving. We are looking for a wordmark or web 2.0 accompanied by an image if possible. We would like to portray strength, trust, intelligence and youthfulness without being childish. We like the "fast company" , "jaguar" and "FedEx" designs. We also like the idea of a "wax seal" and a banner. We are also open to any original ideas you may have. If you have any questions please feel free to send me a private message.