ASA - Australian Sports Academy Logo Design Contest

ASA - Australian Sports Academy has selected their winning logo design.

For $550 they received 155 designs from 27 different designers from around the world.
Contest
Logo Design Brief Hide
ASA
Australia

What We Do

We are a Government accredited sports and training institution in Australia that provides education in sport. We offer 4 Diplomas: Diploma of Sport (Coaching), Diploma of Sport and Recreation (Marketing), Diploma of Sport (Development) and Diploma of Events.

Industry

Education

Top Three Things to Communicate

#1 - Australia (preferably with a Kangaroo)
#2 - Sports
#3 - Education

Our Target Audience:

Male and female adults wanting to create a pathway to a career in sport anywhere in the world, with Australian qualifications.

Color Preferences

Green and Gold
or
Blue and Gold

Themes

Modern
Sporty
Masculine
Simple
Colorful
Bright
Loud
Luxury
Economical
Serious
Refined
Commonplace

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number

Withdrawn

2nd

Withdrawn

3rd

Withdrawn

5th

Withdrawn

6th

Withdrawn

7th

Withdrawn

8th

Withdrawn

9th
10th
New
New
New
New
New
New
New
New
New
New
New
New
New
New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New
1 2 3 4

Discussion

Discussion

bluejet
Australia
I'll have a crack at this when I get home.
always love an Aussie contest.
12 years ago
bluejet
Australia
I'll have a crack at this when I get home.
always love an Aussie contest.
12 years ago
Mare
Serbia
Im out..
Good luck guys..
12 years ago
garavi
Uganda
me too mare. don't understand what CH wants? (shta 'oce papak?:)
12 years ago
Mare
Serbia
Garavi i think its about taste..
12 years ago
rosyadibad
Indonesia
mmmmm.... no comment.. but just don't like?

so.. what we has to do with that.

we don't understand what ch like... until now!
12 years ago
oldoLgr8
United Kingdom
lol how can you reject so many designs in 1 go with no feedback whats so ever

goodluck i doubt you will recive many designs from here
12 years ago
garavi
Uganda
CH, do you want logo with cartoon clip arts or some professional work, you must decide clearly?
12 years ago
ASA
Australia
Our Apologise! This is the first time we are using this website, and with some of the work we see in other contests, we were excited into getting our logo created here.

Let's provide some track of thought....

Please have a look at the Portfolio of this website, and take a look at #46 by GraphicCat and #42 & #47 by hendraku....this is something that draws our attention immensley. We would like the idea of something similar using a Kangaroo, with an "announcement" of sport.

Does this help?
12 years ago
Mare
Serbia
It would be good if you can update your likes and dislikes about colors and everything else.
Thx
12 years ago
Mare
Serbia
Santino, copying aint gonna get you anywhere, be creative and dont steel..
Your entries have the same concept as mine so please remove them!
12 years ago
Mare
Serbia
Its all about the concept here and you definitly stole mine!
12 years ago
mary123
Pakistan
i will never understand how ranking is done in these competitions only the selected designers are always winning in each n every competiton (ones having atleast 2-4 winnings)/....new designers are never encouraged
12 years ago
garavi
Uganda
mare, didn't you quit (shta bi, zar nisi odustao care :) ?
12 years ago
Mare
Serbia
Nope, im steel here..
12 years ago
intrepidguppy
Canada
@mary123 - winners usually indicate consistent quality - therefore harder to beat. Be a good designer and you'll win eventually. And winning isn't always about good design - but smart design...or lucking in on a concept that the CH likes.
12 years ago
autoanswer
Vatican City State (Holy See)
why Pregnant T-rex in logo?
12 years ago
oldoLgr8
United Kingdom
lol @ autoanswer
12 years ago
intrepidguppy
Canada
Everyone knows that's a Parasaurolophus dressed up like a kangaroo...or maybe it IS a T-Rex with no teeth, a small head and disproportionate everything. ;)
12 years ago
ulahts
Romania
@Mare "Its all about the concept here and you definitly stole mine!"
lol...Mare started to talk about the term of "concept"...
12 years ago
zrox
United States
Friendly reminder to all: Don't drink and design. ;-)
12 years ago
Mare
Serbia
Ulahts once again you showed how good you can steel...
12 years ago
ulahts
Romania
Yeah, you said it, i'm made of steel :)
My entry is a custom built concept while yours can look like ausscoffee.com.au kangaroo or any other aussie road sign kangaroo. Chillout man, it was just a remark from the dark past between you and me.
12 years ago
angles
United States
#101 is an incredible logo. Well done. Much much better than the clip art circus kangaroos hopping thru rings and the cows jumping over the moon.
12 years ago
mary123
Pakistan
MARE your designs are awesome..we new designers can learn alot from u...atleast me
12 years ago
Mare
Serbia
Thx Mary im glad you like it!
12 years ago
ulahts
Romania
Congrats Ivan!
Nice one!
12 years ago
bluejet
Australia
congrats to the guppster!
12 years ago
Mare
Serbia
Congrats intrepid!
12 years ago
intrepidguppy
Canada
Thanks for congrats all.

Just a note to lovemybrands, the CH actually requested the circular mod to the design (previously ellipse) as they wanted a circle to convey ball sports like football. The stars are the Aussie flag - but the right crescent is simply the completion of the circle - though I certainly can see your point. Kangaroo is simply a swooshed "fast" "sporty" rendition - only so many ways to make it fit :) BTW - I think there is snow in Australia (though I didn't intend to make a skiing 'roo'...I somehow recall seeing skiing part of the year in Aussie winters.
12 years ago