Arc California Escrow, Inc Logo Design Contest

$475
Prize Package
120
Logos
Selection
Inactive
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Last Ranked: 4 days ago (Needs to update soon)
Feedback Comments: 1 (12 required)
Contest Progress
Blind
4 days
Finalists
3 days
Selection
7 days
Blind
4 days
Finalists
3 days
Selection
7 days
Contest
Logo Design Brief Edit  Hide
arcadiaescrow
United States

What We Do

Brand is an escrow company facilitating real estate transactions like home purchases and refinances.
Two target audiences:
1. Real Estate Agents who can choose the escrow company. Agents choose escrow because good escrow officers and team makes them look good to their clients

2. Consumers in refinances and purchases of homes who choose the company based on trusting it

Demographics: 30-65, male and female, higher income, higher education levels, real estate industry

Trustworthy, reliable, high tech, connecting parties in a real estate transaction with communication

Color Preferences
Keep the design simple and not messy without several colors.
Navy Blue and Orange

Escrow companies are regulated like banks. This is a rebrand of an older company with a different name; even though this is a new brand for us to operate under we want it to come across as established and reliable

Industry

Real Estate

Color Preferences

Blue
Knowledge Trustworthy Calm
Orange
Creativity Unique Energy

Darker blues
Will be getting printed on envelopes and escrow instructions

Our Ideas and Additional Information:

Incorporate the arc as an arc between two ideas or two parties in a real estate transaction
Incorporate California either a cut out of the state or elements that are uniquely California

Want it to look trustworthy and established, professional, not cutesy or whimsical

Can say Arc California Escrow and not include the inc.

Themes

Necessity
Secure
Masculine
Simple
Modern
Refined

Style Inspiration

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