Alpharetta Youth Lacrosse Classic Logo Design Contest

Alpharetta Youth Lacrosse Classic has selected their winning logo design.

For $275 they received 38 designs from 16 different designers from around the world.
Contest
Logo Design Brief
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John Mathes
United States

What We Do

Alpharetta Youth Lacrosse Classic is an inaugural lacrosse tournament for middle school-aged kids.

Industry

Non-Profit

Top Three Things to Communicate

#1 - Class/Style -- Alpharetta, GA is an upscale suburb
#2 - "Cool/Bad/The Bomb" cache -- appeal to teen boys
#3 - Alpharetta is serious about Lacrosse

Our Target Audience:

Young teens (and their parents)... primarily middle school boys who play Lacrosse. This inaugural tournament will be held in an Atlanta suburb (Alpharetta), so most teams/players/parents will be from the southeast.

Color Preferences

Dark red (maroon) and black are the colors of the sponsoring high school (which is not named, but would benefit from the linkage)

Our Ideas and Additional Information:

The name is a mouthful... Alpharetta Youth Lacrosse Classic. As for dominant words... the word Classic should be the most dominant followed by Lacrosse, then Alpharetta... with Youth being the least important.

The sport was originated in the United States by native Americans. Because we are focusing on "Classic" and we want this to be an upscale tournament, perhaps a native American "flavor" can be introduced while maintaining a politically correct stand.

Themes

Masculine
Classic
Sporty
Adventure
Bright
Loud
Serious

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
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Contest Entries

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Discussion

Discussion

John Mathes
United States
dpac79 -- I'm liking your work... but it isn't 'Classic Lacrosse', it's a 'Lacrosse Classic'. Can you re-order?

thanks,
John
13 years ago
GoodGuy Design
United States
Is this mainly going to be used on signage/banners? OR are you thinking shirts/apparel too?
Thanks in advance...

-Jake
13 years ago
John Mathes
United States
t-shirts, too. We want something the kids will think is cool so they will want to buy the shirts.

John
13 years ago
John Mathes
United States
These are all great, I hope to get more before deadline. Don't take my rankings too seriously at this point... the decision will be made by a group of 4 people, including the Lacrosse coach, so opinions may vary greatly. Even ones that I labeled "not interested" could still find there way back... so please don't withdraw them.
13 years ago
John Mathes
United States
We're down to these final 3. Coach is showing them to the team next week to get that all important teenage buy-in for being cool.

Thanks to everyone and I'll be selecting the winner by Friday 8/21.

John
13 years ago
zero5150
United States
Should we withdraw our non-interested designs or do any still have a chance to at least get a blue short list ribbon??
13 years ago